ProjectReset

I guess we'll just have to risk it. Join us - the press will be there & a visit from a suitably supportive advertising van. Yellow is the colour we must unite behind. Please spread the word far & wide. Tell your mates, your brothers, your sisters, your aunties etc. This is a non-violent, fan-led protest - we're here to make a point, but hold each other to account & don't be a d*ck. One bad egg can spoil it for everyone else. This is about making our voices heard. Further details to follow.

Not enough. Plenty happy to call out & criticise though. We all want what's best for the club. Easy to sit from a distance and poke holes. Get involved

Take your feedback mate - always. Are you up for volunteering to help?

A call for volunteers - my inbox is open. Please get in touch if you are keen to get involved in any way.

I think it's a fair criticism. But also true that we have consciously held back details in order to evade the club. They have been trying to figure out what our plan is (obviously to try and disrupt & distract). We are releasing details this week.

Apologies for sustained silence on here - as has been mentioned by @Ricey, intentionally have not released full details as this will make it easier for club to disrupt/mitigate. I do recognise that fans will need clear understanding of what the plan is in good time, so bear with me for the time being. I will be sending out a request for volunteers shortly - unfortunately my personal circumstances have changed substantially and I will need to lean on more people to make sure this is protest is a success. My DMs are open - please let me know if you're interested. Final note - for the avoidance of doubt - I have not raised money for this protest. I understand there is a separate demonstration by @ozvaldo and that campaign had raised some funding. We have opened up a discussion about joining forces so that we have a single, unifying message. Cheers

Yes - a couple have been in touch for more information. Regrettably, some of the more well-known journalists have advised that at this stage, they cannot directly support / publish as it puts them in a difficult situation with the club. Which is understandable. That's why we need to build the momentum organically, there will be a tipping point whereby editors will be comfortable taking on the risk upsetting the club.

It's just one of those things mate - everyone's got an opinion. The good thing is, the more people engage, the more people will see it (and likely call out poor shouts like the one you've quoted above). Utterly bizarre to think the decline we've continued to see is 'inevitable'. It's exactly the sort of complacent & passive mentality the enables the rot to set in.

All - After being released from being shadow-banned on 'X' / Twitter, the account is now gaining significant traction. Our message is being heard (20k+ people have seen it) - including notably from the admin at the club, who accidentally liked and then unliked the post haha! Numbers are growing rapidly by the hour. It's clear that the club are taking note. Special thank you to those who have reached out to assist - including helping to redesign the banner, expertly done! Thank you also to @Ric Flair & the boys at The Big Strong Leicester boys for communicating exactly what we're all feeling. Will announce details about how all this will all work in due course. As a reminder, we cannot just publish this information wholesale at this stage as we will be blocked. However, let me be absolutely clear about one thing: this is a non-violent protest. Let's keep spreading the message far and wide. Project Reset on 'X' / Twitter

Fair enough mate - I hear what you're saying and respect your opinion. I think it's an example of our club not being managed very well. It's also okay for you to feel there are better examples of mismanagement

Whilst I understand your point in relation to the choice between losing him cheaply or keeping him to bolster our position, can you not see that a lack of planning & foresight led us to a scenario whereby we only had two weak options to choose from? It's not revisionist to say that we should never have allowed the scenario to materialise in the first place. It's bad planning, bad management & bad business.

Who remembers when we broke our transfer record to sign Youri Tielemans & then allowed him to leave for free (as in we literally got absolutely nothing for him)?

@PAULCFC @Mickyblueeyes @C.J Thanks for you feedback - please see updated icon here. Apologies, it's basic - at work & limited time for graphic design! The main point is that (1) it's distinctive & recognisable (2) lays a foundation for colour coordination that will become more important later down the line (3) is light on detail Hope this works better for you.

Yes, I'm 'Living For The Weekend' (of the week commencing 10/02/2025)

I appreciate the idea, but this is a considered choice. There is a reason we're going with yellow, it's symbollically important to those that matter & will allow us to stand out.

If you'd like to show your support for this movement, please use this simple banner on here & all social media platforms. Again, to reiterate - we are building awareness at this stage. The message intentionally simple.

Appreciate the sentiment & agree - however the earlier we distribute more detailed information on how we will coordinate ourselves, the easier it will be for the club to intercept & disrupt what we are doing. Right now, it's all about building awareness & buy-in. @walkerleeds - hope this also answers your question, for now.

I think we can all appreciate the sentiment given the sensitivity - but let's not become distracted by in-fighting and focus on one unifying message. Mark has been in touch & I have explained my position - I have used a new account & used a VPN to protect my identity. This should not be the focus of the discussion The thread has been reinstated and we are able to talk freely. Let's focus on the task at hand.

All - feels appropriate at this point to provide an update and response to some FAQs 1. Why focus on Rudkin and not 'sacking the board' or requesting new ownership: For this movement to be effective, it has to be focused and realistic. A broad “sack the board” approach is neither practical nor fair. The board is elected by shareholders to oversee the club’s long-term stability, and while we may question their decisions, a demand for their wholesale removal is unlikely to be successful and it is also unclear what this would achieve other than further instability. What we do know is that the footballing operation is failing, and Jon Rudkin, as Director of Football, is directly responsible. His role covers recruitment, managerial appointments, and player contracts - all areas where Leicester City have struggled to operate effectively in recent years. We have found ourselves unable to move on older players on higher wages, limiting our ability to operate efficiently in the transfer market. This, in turn, has left us persistently exposed to financial restrictions and PSR sanctions, creating uncertainty about our strategy. No doubt, this uncertainty also makes recruitment (both player and managerial) more challenging, impacts the mindset of our current players, and contributes to the growing frustration in the stands. We also recognise that, rightly or wrongly, the club operates with a high level of secrecy. We don’t have access to every discussion or decision behind closed doors, but what we can see is a pattern of footballing stagnation, with reactive rather than proactive decision-making. That is what we are challenging. By focusing on Rudkin, we highlight a specific, actionable failure. 2. Timing - why wait until the Arsenal match? The reality is that mid-season changes at this level are challenging. The club will not remove a Director of Football during a transfer window, and as much as we want change, it wouldn’t be in Leicester City’s interests to do so while the window remains open. It would undermine our ability to compete, and we are already hamstrung. This is not a reaction to one or two bad results. We are a fan base that, perhaps unfairly, has a reputation for being difficult to please - quick to turn on managers, too expectant of success. We cannot allow this movement to be dismissed as another reactionary flash in the pan. This is about safeguarding Leicester City’s footballing identity for the long term - a club that has historically performed admirably when operating with clarity, discipline, and a proactive approach to transfer strategy. That identity is fading, and without change, we risk losing the principles that have kept us competitive. This is not about demanding instant results or a specific league position - it’s about ensuring we are run in a way that is sustainable and forward-thinking. The Arsenal game is our next home fixture, meaning it is the first practical opportunity where we can gather the numbers needed, in a visible way, to make our voices heard. 3. Fundraising & Coordination To protect the integrity of this movement, I will not be advocating centralised funding or ownership of the protest by one person or organisation (i.e. Union FS or other collectives). My preference is for this to be a bottom-up, grassroots effort - driven by fans, rather than a single voice which is potentially exposed to intervention or disruption from the club. Put bluntly, a centralised approach makes it easier interfere or discredit what we are trying to do. I am looking to work with prominent voices to amplify the message as appropriate - please do reach out if you are willing to support. I would like to remain anonymous as quite frankly, I'm not sure there is any value in being the public face of this. I want to follow & support my team as I always have done. Finally, we must recognise that this sort of collective action potentially puts the admins of this site in a difficult position. By remaining anonymous and placing the emphasis on the movement & not individual accounts or fan groups, my hope is that this protects the integrity of Foxestalk as a forum.

Leicester City is a club that is losing its soul. A club that once thrived on smart decisions, fearless ambition, and a relentless work ethic now feels directionless. The resilience that defined us has been replaced by indecision. The sharp recruitment and bold leadership that made us special have been dulled by complacency. And the connection between the club and its fans - once our greatest strength - is fading. From the miraculous Premier League triumph of 2016 to our FA Cup glory in 2021, we have seen moments that defied belief. These successes, overseen in part by John Rudkin as Director of Football, deserve recognition and appreciation. But football does not stand still, and neither can Leicester City. Recent years have seen a concerning period of stagnation. Recruitment has faltered, key decisions have been delayed, and the competitive edge that once set us apart has dulled. The result? Relegation, instability, and an uncertain future. In response to relegation, we were told that an inquest would take place - a full review of the failures that led to our downfall. But what came of this? No tangible outcome, no visible consequences for those responsible, and no reassurance for fans that lessons had truly been learned. As Director of Football, John Rudkin is ultimately responsible for the footballing side of Leicester City’s operations. That means player recruitment, squad planning, managerial appointments, and ensuring the football strategy is fit for purpose. Yet under his leadership, we have repeatedly failed to act at the right time, and when decisions have been made, they have lacked clear logic, transparency, and accountability. The result has been an avoidable decline that has left our club struggling to define its footballing identity. Leicester City has never been a club that expects success as a right. What we do expect, however, is a club that fights, competes smartly, and operates with a clear sense of direction. Our greatest moments were built on an identity of resilience - punching above our weight, making smart decisions, and seizing opportunities where others hesitated. That identity is now fading, replaced by reactive decision-making and an absence of clear footballing leadership. Beyond the issues on the pitch, we are witnessing an increasingly fractured fan base. A club once built on unity - where the Srivaddhanaprabha family, the Leicester City staff, and the supporters stood together - now feels more disconnected than ever. A lack of decisive action from those in power, including Rudkin, is widening the gap between the club and its fans, creating a difficult environment for players to thrive and a growing sense of frustration in the stands. The bond that once made Leicester City special is weakening, and unless meaningful change occurs, that connection risks being lost altogether. For the good of Leicester City Football Club, it is time for a footballing reset. It is time for a leadership change in the footballing department. John Rudkin’s tenure has run its course, and a fresh, progressive vision is now essential to ensure Leicester City once again operates with clarity, ambition, and a footballing identity that reflects who we are. Our club cannot afford to continue down this path: where poor footballing decisions are made too late, without clear reasoning, and without accountability. This is not about disrespecting the past; it is about safeguarding the future. We call on the Leicester City hierarchy to take decisive action, to listen to the concerns of the fans, and to ensure that this great club does not lose sight of what made it special. Join us. Stand with us. Demand change. We will be making our voices heard at the King Power Stadium before our next home fixture against Arsenal. Join us at 11:30 AM on Saturday, 15th February 2025, outside the ground. If you believe in a better future for Leicester City, be there. Be loud. Be united. The fight for our club starts now. For Leicester. For the future. For the reset.