Leicester fan and former editor of the Economist - "This column should begin with a financial disclosure -- of the writer’s own ineptitude. For around 20 years, every August I have bet 20 pounds on Leicester City to win their league. The wall of my office at The Economist in London was festooned with the resulting betting stubs, to be mocked by my colleagues who followed more successful teams. True, Leicester did once finish second -- but that was back in the 1928-29 season; their main battle in my lifetime has been to avoid relegation, a struggle they have lost seven times. Last summer, having moved to New York to work for Bloomberg, I missed making my routine bet; the odds being offered on Leicester winning the title were 5,000-1, but, somewhere deep down, I assumed it was 20 pounds ($29) saved." -
http://www.bloombergview.com/articles/2016-04-26/leicester-city-dirty-dozen-or-harvard-case-study