Foxes_Trust

Yes. We have been told it was a one-off with nothing further planned.

We have been in contact with the Club to express our concern about this. Statement on our website here and in-full below: The Foxes Trust has contacted the Club to express concerns that Thai political messaging was displayed in the stadium during the course of the Fiorentina home match. Whilst the Foxes Trust acknowledges and respects the rights of the Club’s owners to have political beliefs and alignments in Thailand, the Trust does not regard our Club as an appropriate platform upon which to share those beliefs. Since 1884, and under multiple ownerships, our Football Club has been a treasured part of our local community. As part of our duty as a Trust, we want to ensure that, regardless of who owns our Club, the reputation, integrity and public image of the Club – and safety of match-going fans – not be compromised or impacted by association with any political messaging. We therefore request that in future the Club is not used as a vehicle to promote any political campaigns.

Did the club say a match ticket for just the first game/until a card is available or that he has to collect at each game for the entire season? If the latter, can you let us know

If you don’t own a mobile phone or one that isn’t a smart phone, you can apply for an exception All over 65’s automatically qualify for an exception but still had to apply for a card and don’t get it automatically, we fear some ST holders will not have realised this and will assume their card from last season will work. Any issues at the Sheff Weds game, please let us know

Just to be really clear on the sequence of events here: We met with the club and shared the results as well as the 5 calls to action from the survey results The club did not commit to any action in the meeting but expressed their wish that the survey results had been channelled through the Fan Engagement Framework (FEF) Part of the reason why the club wished for the results to be channelled via the FEF was to check if there was different fan sentiment coming through in that framework vs the survey The club released a public statement to the Leicester Mercury acknowledging the results but wanting to channel dialogue about the survey through the FEF The Trust then has a decision: are we happy for the survey results to only be addressed via the FEF or do we believe that the club should be engaging in dialogue outside of that? Our view is that the FEF should be a supplement to direct dialogue with fans and supporter groups. But if the club would also like to bring the survey results into the FEF then we are happy to support those discussions and help a productive dialogue via the FEF sessions. How can we do that? And how can we make sure there is no delay to action on these results given there are many areas where the club is under-performing and these need urgent attention? 1) The club can run a Your 90 Minutes session online (before the end of August) - all fans will have the opportunity to hear the results and share thoughts on them with the club. Organising one of these sessions simply requires an online platform and staffing from the club in the same way they do with the multiple sessions run throughout the season. The club get the opportunity to hear supporter feedback on this survey first-hand. 2) The FAB is not due to meet again until September - the only thing preventing a meeting in August is FAB rep availability but they should want to discuss these results ASAP in order to make their recommendations to the club. Our FAB representative felt that an emergency meeting in August should be feasible. 3) The Sanctions Committee will re-convene from the start of the season - adding a fan representative into the existing structure should not be a major undertaking and there is a natural starting point for this with the new season to ensure no bans are handed out at any point during this upcoming season without supporter representation on the committee. This is not a new request and is something the Trust had already pushed the club to implement so it doesn't come as any surprise. 4) An update by end of August simply ensures the club can communicate what they have done in the early stages of reaction to this survey - we don't anticipate all 5 calls to action to be fully completed and implemented, but the club can at least provide an update on progress to show they act on supporter feedback (something that came through in the survey as an area of scepticism from supporters surveyed) So the 5 original calls to action remain, they are taken from the results of the survey and trends within. They will not change. Our latest statement, and asks of the club, simply provide guidance on the steps we'd like to see to start making progress on the 5 calls to action as a result of the club's desire to bring the survey results into the FEF and hold the club to account to do something with these results sooner rather than later. Had the club intended to start making changes off the back of the survey then there would not be any additional steps required, however they wanted to bring the results into the FEF so there are new steps to be taken before we can ask the club what they're doing off the back of the survey results. The 5 calls to action are the WHAT we would like the club to do. The requested actions in our latest statement is the HOW we would like the club to start getting things moving (via the FEF given that is their wish).

The Football Governance Bill achieved Royal Assent yesterday [Monday 21st July 2025], providing the legislation for the introduction of an Independent Football Regulator (IFR). The Regulator is tasked with protecting clubs from unscrupulous and reckless owners, providing fans with a greater voice within the game, and protecting the domestic pyramid from any insurgence of a breakaway European leagues. After 13 long years of campaigning by fan organisations past and in the present form of the Football Supporters’ Association (FSA), the failure of football to regulate itself has led to the Football Governance Act that will grant powers to a Regulatory body, independent from government and football authorities. The Football Governance Bill, originally tabled in 2024, followed the Fan-led Review into Football Governance (FLR), that came about after the attempted launch of the European Super League by elite clubs. Wide spread protests by fan groups across the country, led to the government of the day promising the review. What powers will the independent football regulator have? New financial regulation to make sure clubs have a long-term sustainable future Stronger tests to stop reckless owners Instigating a licensing system for clubs New standards for fan engagement Ban on clubs forming breakaway leagues or closed-shop competitions Ensuring fair financial distribution between leagues Protections for key club heritage aspects like home shirt colours and club badges and stadium locations. FSA chief executive Kevin Miles said: “This is an historic moment for football in this country and we are very proud that the FSA was at the heart of change, helping to bring in laws which can help protect the clubs we love from the worst excesses of owners throughout the professional game. We look forward to working with the regulator, as well as the FA and leagues it covers, to ensure that the supporter voice continues to be at the forefront of debate as fans are the beating heart of the game. Club owners can no longer mark their own homework.” Foxes Trust made contributions to the Fan-led Review, lobbied local MPs for support and has continued to back the work FSA undertook in helping DCMS to draft the Bill. However, the work does not end with the Act becoming law. Fan Groups will need to work with the Regulator to ensure that action is taken immediately to protect clubs such as Sheffield Wednesday from suffering the same fate as Bury FC in 2019. There has been and remains opposition to the Act, with the Premier League being critical of the need for a regulator, and continuing to claim (despite evidence to the contrary) that football is capable of governing itself. Notable opposition came from some club owners and executives, with West Ham United vice chair Karren Brady telling the House of Lords there were “dangers lurking” in the bill, arguing it would affect competition. Kieran Maguire, Associate Professor in Football Finance at University of Liverpool, said the legislation will protect clubs from “exploitation”, and the IFR is a necessary safeguard to ensure clubs “are not treated solely as assets”. Culture Secretary Lisa Nandy said: “This is a huge moment for football fans because we’ve had far too many clubs including mine, Wigan Athletic, at risk from poor ownership and finances.This is the moment football fans can breathe a sigh of relief because we are fixing the foundations of football and putting fans back at the heart of the game where they belong.” Fan Groups have been invited to meet with the Regulator’s interim CEO, Martyn Henderson and Foxes Trust plan to make an application to share its members’ views on fan engagement. The official launch of the Regulatory body is expected to take place later this year. Some background on Martyn Henderson is available below https://sgsa.org.uk/2024/01/martyn-hendersons-reflections

A real misunderstanding of how the survey worked and how the results can be scaled up here, so let's address... Firstly, the survey went out across multiple means: leaflets prior to the Ipswich home game in the streets, pubs and coffee shops near the stadium, promotion on social media and message boards, coverage on the BBC RL Forum and BBC Radio Leicester Breakfast Show, promotion via The Fosse Way, promotion at in-person events such as the UFS charity football tournament and Big Strong Leicester Boys podcast live show, paid for Facebook ads, WhatsApp Community channel promotion, email promotion to those on the Trust's database, physical mail surveys and responses to/from those Trust members without email, promotion in the bars and concourses at Bournemouth and on the supporter coaches from Leicester down to the match. We explain this to show that there aren't many other ways we could have got this out to a broader demographic of Leicester fans - this is something that we could say with confidence to the club: this was a survey for all fans. Now, of course, not everyone chooses to participate with a survey. You will never get 100% participation. But to put 3,214 into perspective, the club themselves - with a database of hundreds of thousands - only get 500-1,000 responses to their own surveys about fan experience. This is why they acknowledged that the sample size is impressive. What a survey sample does is give you representative data. Obviously you can't scale it up and say with certainty "this is what [x] thousand people think" but if you get your demographic broad enough and reach enough different types of fans, then you can have confidence in the findings being pretty representative of how fans feel (even if you yourself do not feel that way).

We have released a longer read article on our website here detailing our meeting with the club last week and the next steps we are now asking them to take to see progress from our end of season survey. Also posted in-full below: On Friday 11 July, our board members Lynn Wyeth and Jamie Barnard met with Anthony Herlihy (Communications Director), Imogen Ward (Head of Fan Engagement) and Jim Donnelly (Supporters Relations Manager) to share findings from our end of season survey. Our biggest concern during the course of the meeting was that the Club clearly wanted to channel dialogue about the survey via the Fan Engagement Framework. Whilst the Trust has supported the Fan Engagement Framework to date, it cannot be the only means through which the club engages with supporters and receives fan feedback. We shared the view that the Fan Engagement Framework (FEF) should be a supplement to engaging directly with Supporter Groups, and with individual fans. As well as looking to use the FEF to explore the results, the Trust will continue to seek dialogue with the club about the outcomes of the survey. The Meeting The meeting lasted an hour and, following our presentation of the key findings by the Trust, the Club representatives asked questions. It was apparent that, despite the full results being sent to the Club days in advance of the meeting, the Club’s Representatives had not considered them. Questions around the number of respondents that took the survey were raised, and whether they may be a small portion of the supporter base aligned to the views of the Foxes Trust. We advised the Club that only 449 of the 3,214 participants were Trust members. Supporters completing the survey were not hand-picked. Around 7500 leaflets were given to supporters as they made their way to the final home game of the season, at fan events, and on the coaches to, and displayed inside, the Bournemouth away end. We were able to confidently show the club that this was a survey for all fans and that Trust members represented only around 14% of the sample. We displayed that there was a good spread of demographics covered by the survey and that the only group we would have liked to have seen more participation from was the Under 18 age group. Those present from the Club did acknowledge the impressive sample size of the survey and accepted that they need to take onboard the findings. There were a couple of points during the meeting where the Club did ask whether questions in the survey could be seen as negative, biased or leading. Again, we were able to show that by using the Likert scale (with strongly agree to strongly disagree as well as the opportunity to opt out of answering a question) it gives us confidence in the findings and they should not therefore be discredited. We offered that should the Club wish to run extensive surveys in partnership with the Trust in the future then we would be very willing to support that work. The meeting concluded with the Club thanking the Trust for sharing the results and reiterating their desire to hear and act upon supporter feedback. Given that only 4% of fans surveyed feel the club does take action on feedback provided, we will be interested to see if the Club do act upon the survey results. The Next Steps It remains our intention to continue to engage directly with the Club about the survey results and, to push for action to be taken based upon the findings, we are now calling for them to do the following: Arrange an Online ‘Your 90 Minutes’ Session to give supporters the opportunity to share their views on the survey and discuss the findings with the club. This needs to be an online event to enable fans living outside of Leicestershire to participate. Arrange an Emergency Meeting of the Fan’s Advisory Board for the sole purpose of discussing the results of the survey and the feelings expressed by supporters. Include fan representation on the Sanctions Committee in time for the new season, to ensure that impartial supporter views are considered before bans are issued Provide a comprehensive update on changes the Club have made as a result of the survey results by 31st August 2025 so that supporters can see that the Club does act upon feedback and that they have taken on board the views expressed by over 3,200 fans in our end of season survey The club have heard what fans have to say. It’s now time for them to take action. Note: There was no request from the club, or agreement by the Trust, to not share details of that meeting so we are doing so in this article in order to give those that completed the survey visibility on how the club received the results

A lack of understanding in how the key findings were deduced. For example, if a statement said "46% agree that the Club does x/y/z", we were getting questions like "does this mean that 54% disagree?". Anyone that had looked through the full results report would see that the remaining 54% in that instance were spread across strongly disagree, disagree, neither agree or disagree and don't know/NA. We only made a result a key finding where there was a clear and significant majority.

Hopefully should be now - were showing on PC/laptop but not phone before but should be showing via both now?

You'll have to wait and see, Ryan. But we've spent the last few days working on this and, should it be confirmed by the club, know how we'll respond. The Trust is, and has always been, completely opposed to a gambling sponsor on the front of the shirt.

As people will hopefully have already seen from @CosbehFox on here, the Trust is already onto this as a supporter issue and actively working to see what can be done.

We are sharing here our statement that will go on social media shortly, following our meeting with the club last Friday regarding the survey results. An longer form article about the meeting will go on our website imminently and we will share here once that is published.

The next FAB session is expected to be September, however we would like to see one taking place sooner than this. The Trust will take a strong position on this issue should the club elect to have another gambling front of shirt sponsor.

Thank you! We would be really keen to speak with you so a member of our Engagement working group will be in touch shortly as we've been discussing how the Trust responds to this (if this happens)

Here are the two email addresses for the respective organisations [email protected] [email protected] Either organisation will need to check with the club

To address your key points: 1) The Foxes Trust is not calling for anyone to be sacked. We are asking for specialist Director of Football (or similar) to be appointed. What the club choose to do with the current individual in that role is up to them. We are simply calling for a specialist to be brought in given the results indicate the club is failing in many elements of the football operation. 2) The club could have fan representation on the Sanctions Committee should they choose to. This is just the internal committee that adjudicates club issued bans and should not be confused with football banning orders issued by the authorities.

We'll be releasing comms at some point in the next week and are also expecting public comment from the club.

Sharing here for anyone who might be struggling to find the webinar replay from Tuesday evening:

See our website here for an article published yesterday to release survey results in-full. We're also sharing below: Our meeting with Senior Management at the Club, to discuss our End of Season Survey took place earlier today, and we are now publishing the survey results in full. They are available through the link at the end of this article. Our Meeting with the Club – We will let you have more information about this in due course but what we can tell you now is that: The Trust were represented by: Jamie Barnard & Lynn Wyeth LCFC were represented by: Anthony Herlihy, Imogen Ward & Jim Donnelly The Club were provided with the full survey results, including the comments made by participants. We ran through the key findings from the survey, and We called for action by the Club in the five areas outlined in our Online Event on Tuesday night. (See below for links to our article published 10 July, the deck used on Tuesday’s Online Event, and a full recording of that Online Event on YouTube) The Results of the Survey – Our article published on 10 July flagged up some of the key themes coming out of the survey – The lack of confidence in senior management and the need for a refresh The perception of poor financial management The view that the club weren’t performing well with player recruitment and were making poor decisions in appointing and retaining managers The need to improve the atmosphere at home games The disconnect supporters were feeling linked to poor communications and fan engagement But supporters will see that there are other areas of concern. The Stadium – Over a third of fans surveyed felt that facilities in the stadium (such as kiosks and toilets) were not of a good standard. Just under half of fans surveyed feel that the change of stadium announcer is not a positive change. And over 65% do not think that the food and refreshments sold in the stadium represents good value. Attracting the Next Generation – Only 12% of supporters surveyed believe that the club are doing enough to attract young fans. Shirt Sponsorship – Almost 80% of supporters surveyed disagree that having BC Game as the front of shirt sponsor was the right choice. The Club should not make the same mistake twice. Tickets – Almost 70% of fans surveyed disagree with the statement asking whether they support the Club’s move to digital ticketing. And towards 70% also disagreed that the pricing of matchday tickets was fair. Club’s Membership Scheme – Over a third of supporters surveyed are saying that Membership scheme isn’t fair and good value, with only 14% feeling it is fair. It is clear the Club have work to do regarding Membership. The Women’s Game – With only 10% of supporter’s surveyed feeling that the club do enough to promote the women’s game, and 45% feeling that the club need to do better, it’s important that the Club pay attention to this if they want interest in the Women’s team to thrive. There are some things that supporter’s surveyed believe the Club are doing well … but not many. They include … Just under 90% of supporters surveyed feel safe at games, the majority of supporters surveyed feel the price of season tickets is fair, people with clear views about the pricing of tickets for the Women’s home games believe them to be fair. Take a look at the Full Survey Results HERE. View the Foxes Trust Online Event about the survey results HERE on YouTube. See the full slide deck used at the Foxes Trust Online Event. Foxes Trust article 10 July – Foxes Trust Survey Results – Our On-line event generates press reaction – Foxes Trust Join The Foxes Trust – 50% off this year’s membership. Adult membership reduced from £10 per year to £5 Concessions reduced from £5 to £2.50 per year Under 18’s £1 Under 16’s free Visit our website here to join – Join Us – Membership – Foxes Trust

3,214 completed. The club acknowledged that the level of participation was impressive. The club's own surveys rarely gather more than 1,000 responses.

Full survey results will be available tomorrow afternoon but we have published an article with some of the key findings on our website here and in-full below: On Tuesday evening almost 100 people joined our online event on Zoom to get an insight into the survey results, and to find out what how the Trust is going to do to follow up the strength of feeling shown by supporters. There’s already been reaction in the national media. Talk Sport went into some depth on Wednesday morning about the stark concerns of Leicester City supporters. Supporters identified these key issues: Senior Leadership Only 4% of supporters surveyed have confidence in the senior management to effectively manage the club day to day. Only 9% of them believe that the current owners of the club are doing a good job. 89% of supporters surveyed disagree that the financial management of the club has been good, and 93% of them want a refresh of senior management. Team, Players and Management 88% of supporters surveyed disagreed that the club is performing well when it comes to player recruitment. 89% of supporters surveyed believe the club has made poor decisions when appointing and retaining managers. Stadium and Matchday Experience Only 12% of supporters surveyed feel the atmosphere in the stadium during home games is lively and loud enough. With 82% of them feeling that chanting positively adds to their matchday experience. Fan Engagement 77% of supporters surveyed are not feeling a strong connection to the club. Less than 8% of them feel that the club’s fan engagement is good. And only 4% of them feel that the club takes action on feedback given by the Fan Engagement Framework. 79% of supporters surveyed believe there should be fan representation on the Sanctions Committee that adjudicates supporter bans. The five things the Trust will call on the club to do: Make changes to the Senior Leadership of the Club. Appoint a Director of Football with a proven track record of improving a club at the highest level and then communicate a clear strategy for improvement. Take steps to improve the matchday atmosphere and work with fan groups on how this should look. Review how fan engagement and communication works today and share visibility on decisions that are being taken based upon fan feedback. Ensure that there is fan representation on the Sanctions Committee. We will be meeting with the Football Club on Friday and, shortly after that, we will publish the full results of the survey and release a recording of the entire online event to view. In the meantime, You can view the full slide deck used for the Zoom event here – https://foxestrust.co.uk/wp-content/uploads/2025/07/Foxes-Trust-End-Of-Season-Survey-Results-Webinar-final-deck.pptx You can see what Talk Sport have to say about LCFC fans reaction in the survey – Fans demand board of EFL giants are replaced amid impending points deduction | talkSPORT Jason Bourne on X (Formerly Twitter) – Jason Bourne 📻 🦊 on X: “It’s a pretty damning set of results from the @FoxesTrust. It shows that, of those surveyed recently, Leicester City fans want: 🔘 accountability for recent failures 🔘 changes in the boardroom 🔘 better communication with fans 🔘 a clear strategy for going forward” / X See our previous article about the Communication Void and how fellow relegated clubs Ipswich and Southampton have engaged with their fans, but LCFC seem incapable of doing so – LCFC and the Communication Void (Part 2) – Foxes Trust

Thanks to everyone who attended this evening. We recorded the session so will look to get that up on YouTube in the coming days for anyone who missed the session. Keep an eye out for the full results released on Friday afternoon (more details to follow but we expect this will be via download from our website).

If the tech allows we will try to record

We have heard feedback that some have struggled with the registration links so are now sharing the dial-in for Tuesday's session publicly so that any LCFC fan can attend: Join Zoom Meeting https://us02web.zoom.us/j/89488156259?pwd=HndOYVZZr7cdUlGcYXIjIJF585T28j.1 Meeting ID: 894 8815 6259 Passcode: 414825 We are exploring options to try and connect Zoom to the Foxes Trust YouTube account as well so if we can get that to work then we'll still be able to have people view even if we hit capacity on the Zoom link.