The Radiator Factory Provide Backing To City

[Narborough_fox]

http://www.lcfc.com/page/LatestNews/0,,10274~2231174,00.html

Leicester City is delighted to announce that The Radiator Factory have agreed a deal to become a secondary sponsor of the first team kit for Monday night's npower Championship contest against local rivals Nottingham Forest at the Walkers Stadium.

The Leicester based company have recently invested a substantial amount of money on advertising at the Walkers Stadium. As part of this latest agreement, The Radiator Factory will have their branding adorned on the back of the Foxes' home shirts, featuring above the player's name and number.

Simon Eshelby, Managing Director of The Radiator Factory, is a huge football fan and well aware of the benefits that advertising and sponsorship with a football club provide.

"I'm delighted that we've been able to agree this link-up with Leicester City, a club with great sporting tradition. We've already enjoyed the benefits of the advertising that we have in and around the Walkers Stadium, and it has led to a considerable increase in the number of hits to our website.

"This is a great opportunity for our branding to reach an even wider audience especially as it's such a high-profile local fixture and the game is being televised on Sky Sports."

Paul Hunt, Leicester City Commercial Director, added: "We're grateful for the advertising investment that The Radiator Factory have already made with the club and the branding of the first team kit provides a fantastic sponsorship opportunity to a successful local business. It's so important that the club continues to build on our excellent relationships with Leicestershire based manufacturers and businesses."

As part of the agreement, The Radiator Factory will also receive a set of match worn shirts.

This form of shirt sponsorship will be available for a very limited amount of this season's remaining games. For further details on this or other sponsorship and hospitality opportunities at the Walkers Stadium, call Harj Hir, on 0116 2294536 or e-mail [email protected].

Bit ironic when you look at the weather.

[nuttytimmy]

This is big news. Radiator sales will soar thanks to this ground breaking new partnership between football club and plumbing firm.

Err...

[The Padster]

Nice to see a local business getting some exposure.

[Zingari]

plumbing new depths for sponsorship

[Webbo]

I'd heard this was in the pipeline. The club are tapping new sources of income.

[The Padster]

Advertising at Leicester is heating up.

[Cat Burger]

I know one of the staff, he was involved in a leak weeks ago. Water everywhere!

[Zingari]

that reminds me , it must be time to service my old boiler

[Houdini Logic]

http://www.lcfc.com/page/LatestNews/0,,10274~2231174,00.html

Bit ironic when you look at the weather.

I think it's more apt than ironic

[Daggers]

It's like rain on your wedding day

[Trav Le Bleu]

Or a free ride when you've already paid.

[orangecity23]

The good advice that you just didn't take

[davieG]

Will the atmosphere be hot!

[Houdini Logic]

Don't even start me on Alanis Morrisette - you'd think she'd learn what Irony is before attempting to make a song about it.

[Houdini Logic]

The good advice that you just didn't take

Exhibit 'A'

[sbfox]

Don't even start me on Alanis Morrisette - you'd think she'd learn what Irony is before attempting to make a song about it.

Ah! But is there not further irony in the fact that her lyrics weren't ironic at all?! Is she really just a genius...?

[Daggers]

Quite appropriate that this will be the match where Mandacious finally hangs us out to dry.

[Corky]

He is a Leicester fan though.

[davieG]

He is a Leicester fan though.

Fan - Radiator is there something going on?

[Collier]

Fingers crossed for a cool logo.

[JoeS]

http://www.lcfc.com/javaImages/d2/e0/0,,10274~9232594,00.jpg

Yes masculine logo