Rudkin is a classic example of a person with certain skillset and experience doing well in a job – then being promoted to a role which is waaaaay out of his reach, capabilities and abilities.
There is, in my view, little doubt that when he was Academy Manager (from 2003 onwards) he did a very good job. He had been with us since the late 1990s and knew the region's youth set-ups and was the "perfect" guy for the job to take the academy to the next level. And he did. Let's not forget that under his stewardship, the academy achieved Category One status and began producing some decent players (Kingy, Schlupp etc.)
As academy manager, he basically ran the place and was responsible for the overall academy operation, including staffing, philosophy and long-term strategy, rather than just coaching one age group. This is well documented.
He was doing a job that he had developed into and become good at – youth football.
The massive mistake we, as a club – and the KP family – made, was to believe that he could translate those skills and the professional performance to elite level. The skills required to run a successful academy are completely different to those required to run an elite Premier League football department.
He was made director of football in December 2014. Another well documented fact is that all the systems, staff, players, recruitment systems and other platforms that delivered our success in 2016 and 2021 were in already in place. He deservers very little credit for the title win and marginal credit for the FA Cup win.
Instead, his success is measured by when, a few years into his tenure, those systems that had delivered the success needed tweaking and new staff needed to be brought. When he was supposed to build on that platform and continue that success – which, after all, was his job – he failed unbelievably badly. And we are now reaping the "results" of him being in charge.
Rudkin happened to be in the right place at the right time when we had our success. The equivalent at arriving and sitting down at ready made table and enjoying a feast. So it looked like he had something to do with it. When he was asked to continue on that success and ensure it becomes standard – well. We see what has happened.
Like in any area of business, a person can excel in one area, without excelling at the other. Rudkin's success in the academy is hard to argue against. But his promotion to oversee all football operations at an elite level is one of the worst recruitment decisions made by any Premier League football club ever.
There are literally millions of examples of similarly bad hires in companies around the world – dudes do very well in one area, then get promoted to broaden their scope and then fail because it's a completely different job. The difference is, they don't stay in post after the realisation that they aren't up to the job. And that is on KP.