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davieG

Leicester City Launch Foxes Rewards

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Posted
Today, Leicester City Football Club announces the introduction of Foxes Rewards, the first reward based scheme offered to all its supporters, replacing the traditional 10 per cent Season Ticket Holder and five per cent Member discount scheme.

- Season Ticket Holders and Fox Members will automatically be enrolled and will receive a launch bonus
- Foxes fans will be given a reward bonus on all merchandise purchases made in the City Fanstore from Tuesday 15 August
- Details of online redemption will be announced later this month
- Access to exclusive offers and promotions over the course of the season, further rewarding Leicester City supporters

The new Foxes Rewards scheme will offer supporters the chance to earn and redeem rewards on retail purchases from the City Fanstore and LCFC.com, and give access to exclusive offers and promotions.

All Season Ticket Holders and Fox Members* will be automatically enrolled into the scheme and can earn rewards in store from Friday 11 August.

To earn and redeem Foxes Rewards in store, supporters need to present their Season Card or Member Card at the point of sale.

Season Ticket Holders and seasonal Hospitality Clients will receive 10 per cent rewards  on all retail purchases, with Fox Members receiving five per cent rewards.

Supporters will be able to view their Foxes Rewards balance online at LCFC.com by logging into their account page. Supporters who have previously purchased tickets (over the phone, in store or online) or merchandise (online) will need to ensure they have signed up to LCFC.com and have linked their  

To celebrate the launch of the scheme , we are giving every Adult Season Ticket Holder and seasonal Hospitality Client a £10 Foxes Rewards launch bonus. Junior Season Ticket Holders* and Fox Members will receive a £5 Foxes Rewards launch bonus. The bonuses will be credited automatically to supporters’ accounts and can be redeemed in store from Friday 11 August until Monday 25 September. Supporters will also be able to redeem their launch bonus online in the comings weeks – details of online redemption dates will be announced soon.

Please note this launch bonus is only valid until Monday 25 September  and all unused bonus rewards will expire at midnight (BST). Only one Season Card can be used per transaction. For a full list of FAQs and Terms & Conditions please click HERE.

As an added bonus, the Club will backdate rewards for all online purchases made since the launch of the new online store on Thursday 6 July  (providing the supporter created a new LCFC.com account and completed the relevant transactions  while logged in) and in store purchases attributed to Season Ticket Holders and Members’ cards since Tuesday 4 July.**

Important: Foxes Rewards do NOT replace Ticketing Priority Points, which will remain unchanged and will still be used for allocating match ticket priority only. Foxes Rewards cannot be redeemed against ticket or membership purchases, and ticket and membership purchases do not earn rewards. 

*Under-2 Members are exempt from the Foxes Rewards Scheme

** If supporters are able to provide proof of purchase, the Club will honour

 

Posted

I'm confused! 

 

The 10% discount was pretty good, especially for kit and clothing which brought the price down to a more reasonable level. Didn't make much difference on the other over priced shite they sell in there though.

Posted

Looks like we are announcing a few new things recently a rewards scheme, new betting partner all we need now is to announce some signings

  • 3 weeks later...
Posted

Has anybody used their free credit yet, is it just a case of presenting your membership card at the till?

 

Has anybody managed to use it online? I notice on my account page there is a 'foxes rewards' tab but when I click it it just takes me to my name and address page. 

 

Posted

I used mine last Tuesday at the shop.. just mentioned it when making my purchase.. 

 

Then email the shop for clariification on points system and got following response :

 

Thank you for your email. Instead of getting 10% off your purchase, you will get 10% worth in point put on your ST. This is only valid on retails purchases. In addition, you can only redeem point on retails items as well.

 

For Example: If you purchase £50 Shirt, you will pay £50 and £5 worth in points will be add to the card. These points will be pending for 28 days, which is our return policy in case you return the shirt for a refund or exchange.

 

Unfortunately, you can only find out what points you have by bringing your ST card instore. We currently are working to get this function online at shop.lcfc.com but this is still progressing with our system provider.

 

Hope this helps."

Posted

does anyone know how much the sales in the shop are worth (revenue and  margin)?

 

Loyalty schemes are normally used to encourage customers to continue to purchase rather then leaving to shop with a competitor - eg. tesco v JS.  In this case we are hardly likely to attract Forrest fans just coz we have a loyalty schemes - I expect the scheme will have no effect on the number of foxes fans who buy cov shirts each year ( and very small group of sad and confused people ...).

 

we have "retail managers" mucking about with stuff like this...  they are crazy

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