Foxes Trust End Of Season Survey: Results Webinar (Tuesday 8th July 8-9pm)

[Bluearmyfox28]

9 hours ago, Foxes_Trust said:

We have released a longer read article on our website here detailing our meeting with the club last week and the next steps we are now asking them to take to see progress from our end of season survey.

 

Also posted in-full below:

 

 

On Friday 11 July, our board members Lynn Wyeth and Jamie Barnard met with Anthony Herlihy (Communications Director), Imogen Ward (Head of Fan Engagement) and Jim Donnelly (Supporters Relations Manager) to share findings from our end of season survey.

 

Our biggest concern during the course of the meeting was that the Club clearly wanted to channel dialogue about the survey via the Fan Engagement Framework.

 

Whilst the Trust has supported the Fan Engagement Framework to date, it cannot be the only means through which the club engages with supporters and receives fan feedback.

 

We shared the view that the Fan Engagement Framework (FEF) should be a supplement to engaging directly with Supporter Groups, and with individual fans.  As well as looking to use the FEF to explore the results, the Trust will continue to seek dialogue with the club about the outcomes of the survey.

 

The Meeting

 

The meeting lasted an hour and, following our presentation of the key findings by the Trust, the Club representatives asked questions. It was apparent that, despite the full results being sent to the Club days in advance of the meeting, the Club’s Representatives had not considered them.

 

Questions around the number of respondents that took the survey were raised, and whether they may be a small portion of the supporter base aligned to the views of the Foxes Trust.

 

We advised the Club that only 449 of the 3,214 participants were Trust members. Supporters completing the survey were not hand-picked. Around 7500 leaflets were given to supporters as they made their way to the final home game of the season, at fan events, and on the coaches to, and displayed inside, the Bournemouth away end. We were able to confidently show the club that this was a survey for all fans and that Trust members represented only around 14% of the sample.

 

We displayed that there was a good spread of demographics covered by the survey and that the only group we would have liked to have seen more participation from was the Under 18 age group. Those present from the Club did acknowledge the impressive sample size of the survey and accepted that they need to take onboard the findings.

 

There were a couple of points during the meeting where the Club did ask whether questions in the survey could be seen as negative, biased or leading. Again, we were able to show that by using the Likert scale (with strongly agree  to strongly disagree as well as the opportunity to opt out of answering a question) it gives us confidence in the findings and they should not therefore be discredited. We offered that should the Club wish to run extensive surveys in partnership with the Trust in the future then we would be very willing to support that work.

 

The meeting concluded with the Club thanking the Trust for sharing the results and reiterating their desire to hear and act upon supporter feedback. Given that only 4% of fans surveyed feel the club does take action on feedback provided, we will be interested to see if the Club do act upon the survey results.

 

The Next Steps

 

It remains our intention to continue to engage directly with the Club about the survey results and, to push for action to be taken based upon the findings, we are now calling for them to do the following:

1. Arrange an Online ‘Your 90 Minutes’ Session to give supporters the opportunity to share their views on the survey and discuss the findings with the club. This needs to be an online event to enable fans living outside of Leicestershire to participate.
2. Arrange an Emergency Meeting of the Fan’s Advisory Board for the sole purpose of discussing the results of the survey and the feelings expressed by supporters.
3. Include fan representation on the Sanctions Committee in time for the new season, to ensure that impartial supporter views are considered before bans are issued
4. Provide a comprehensive update on changes the Club have made as a result of the survey results by 31^st August 2025 so that supporters can see that the Club does act upon feedback and that they have taken on board the views expressed by over 3,200 fans in our end of season survey

The club have heard what fans have to say. It’s now time for them to take action.

 

Note: There was no request from the club, or agreement by the Trust, to not share details of that meeting so we are doing so in this article in order to give those that completed the survey visibility on how the club received the results

What I find most annoying is that throughout it appears they was just trying to find ways to shut down all the hard work you had done through stupid questions. Shows no intention or care to act on the best interests of supporters.

 

Bunch of yes men.

[foxinsocks]

5 hours ago, Bluearmyfox28 said:

What I find most annoying is that throughout it appears they was just trying to find ways to shut down all the hard work you had done through stupid questions. Shows no intention or care to act on the best interests of supporters.

 

Bunch of yes men.

One outcome from the survey is that Anthony Herlihy is doing a piss poor job and shoukd be fired.

[The boy Linacre]

Is there an element of filibustering here??

The club were relegated on the 20th April, I know the survey didn't take place till end May, June and the results early July.  But I suppose its about the sentiment of/from the club? 

Did the Trust attendees feel that those representing the club were capable of communicating the concern upwards and enabling/effecting change of some nature?  I think in reality that's whats wanted here?

 

It feels like there was an element of justification of the survey here by the Trust attendees.  Not a recognition of mistakes or failure by the club over the last 1-3 years, and fail they have, after 9 seasons of top flight football they have been relegated twice in 3 seasons, they have disenfranchised a good cross section of the support with examples like digital ticketing when not officially required this season etc..

 

The fact that the club finish with:

The meeting concluded with the Club thanking the Trust for sharing the results and reiterating their desire to hear and act upon supporter feedback. 

 

Are they aware that you have asked them to:

Provide a comprehensive update on changes the Club have made as a result of the survey results by 31^st August 2025 

 

I suspect they will hope for a good start to the season, because with any of these things the clamour will die down as a result.

 

It doesn't matter what the results on the field are this season, and even if we end up champions or promoted, there has to be change.  I just think the owners and management team's running of the club has made a decent number of us apathetical and disillusioned about OUR Football club.

Edited 21 July 2025 by The boy Linacre

[SemperEadem]

Renewed my membership.

£5 is decent value for the momentum you guys are making, well done.

[AjcW]

23 hours ago, The boy Linacre said:

Did the Trust attendees feel that those representing the club were capable of communicating the concern upwards and enabling/effecting change of some nature?  

 

If a Comms Director can't communicate upwards, they're not a comms director. 

[Sol thewall Bamba]

20 minutes ago, AjcW said:

If a Comms Director can't communicate upwards, they're not a comms director. 

Oh he communicates upwards, but just the good stuff. Probably why the owner is so perplexed when he hears discontent in the stadium.

[ian__marshall]

Having read all of the above, I wouldn't necessarily assume that just because the club were asking seemingly ill informed questions about the survey results, that they hadn't taken time to review them or are simply stupid.

 

From the FT statement it sounds like the club are simply asking questions to buy themselves time. The longer they can string this out the easier it is to manage. By pleading ignorance and asking for time to digest they are diluting the Trusts messaging and subsequent impact of the results. 

 

I completed the survey though I'm not a member of the Trust. I think clearly the newer members who have joined the Trusts committee have both the right intentions and have added some much needed energy in trying to oversee change.

 

One thing I would like to highlight however is regarding the action points. I noticed in the latest statement that they have changed from the original ones outlined when the survey results were published. I felt that the original points were both ambitious and wrongly worded (personal opinion of course and not being a member I have no right to tell anyone what they should or shouldn't do), but regardless I think it's very important that the Trust stick to a plan focus on their primary objectives. Whilst I appreciate it's a dynamic situation, introducing secondary objectives at this stage most likely won't help the cause. 

 

Despite the above, it's nice to see the club being challenged for once. Whether that will lead to change, time will tell, but at least someone is trying and I applaud the efforts of the Trust and hope to join soon. 

[foxinsocks]

At the end of this year there will be an election, as current members of the foxes trust board stand down and offer themselves for re-election.  Once again reform candidates will challenge the existing board members.   This will be the turning point - if successful the new members will then out number the old guard.

I urge all those,  who wish to see a trust that holds the club to account, to join the trust and prepare to vote to refresh the board.  It's been a long road - you can see we are making progress... the elections to come are our chance to accelerate reform of the foxes trust.  WE need fans to join the trust and to vote for change.

To join the reform group mailing list the please email  [email protected].

Edited 22 July 2025 by foxinsocks

[Ricey]

44 minutes ago, ian__marshall said:

Having read all of the above, I wouldn't necessarily assume that just because the club were asking seemingly ill informed questions about the survey results, that they hadn't taken time to review them or are simply stupid.

 

From the FT statement it sounds like the club are simply asking questions to buy themselves time. The longer they can string this out the easier it is to manage. By pleading ignorance and asking for time to digest they are diluting the Trusts messaging and subsequent impact of the results. 

 

I completed the survey though I'm not a member of the Trust. I think clearly the newer members who have joined the Trusts committee have both the right intentions and have added some much needed energy in trying to oversee change.

 

One thing I would like to highlight however is regarding the action points. I noticed in the latest statement that they have changed from the original ones outlined when the survey results were published. I felt that the original points were both ambitious and wrongly worded (personal opinion of course and not being a member I have no right to tell anyone what they should or shouldn't do), but regardless I think it's very important that the Trust stick to a plan focus on their primary objectives. Whilst I appreciate it's a dynamic situation, introducing secondary objectives at this stage most likely won't help the cause. 

 

Despite the above, it's nice to see the club being challenged for once. Whether that will lead to change, time will tell, but at least someone is trying and I applaud the efforts of the Trust and hope to join soon. 

The action points in the most recent communication are regarding the the clubs immediate response to the survey results. The 5 calls to action within the survey findings are still valid.

[ian__marshall]

34 minutes ago, Ricey said:

The action points in the most recent communication are regarding the the clubs immediate response to the survey results. The 5 calls to action within the survey findings are still valid.

Thanks for the response.

 

I understand, but aside from the action point regarding having someone appointed to the sanctions committee it's yet another set of action points before there has even been progress with the original points.

 

Effectively the Trust have now issued 8 action points to the club. From experience of working in/with large organisations with significant resources at their disposal (I'd classify LCFC as mid sized without access to such resource), the Trust need to simplify the process and outline a maximum of 3 high priority points that are attainable within a realistic time frame. 

 

That's not to say that the Trust can't have more than 3 objectives, of course they can. They just need to be managed effectively to not overwhelm the club. As progress is made, credibility and trust will strengthen between the two parties which will in turn lead to greater receptiveness to change. 

 

For instance, points 1 and 2 on the latest statement should have come before the action points outlined on the original statement post survey results. I'd also argue point 4 on the latest statement is a little premature given points 1 and 2. Asking the club to provide a comprehensive update on the changes made post survey when there are further calls for fan consultation and the deadline set for the update is less than 6 weeks after meeting with the club seems unrealistic. We know the club aren't particularly well organised at the best of times so I'm not really sure what is expected. Surely the best approach should have been to call for consultation with the club's fans groups first, gathered their consensus, and then issued the expected action points. 

 

I'm not trying to defend the club here, far from it, just trying to encourage a little more thought in terms of project managing this to enable the Trust to achieve it's objectives. 

[Foxes_Trust]

8 hours ago, ian__marshall said:

Thanks for the response.

 

I understand, but aside from the action point regarding having someone appointed to the sanctions committee it's yet another set of action points before there has even been progress with the original points.

 

Effectively the Trust have now issued 8 action points to the club. From experience of working in/with large organisations with significant resources at their disposal (I'd classify LCFC as mid sized without access to such resource), the Trust need to simplify the process and outline a maximum of 3 high priority points that are attainable within a realistic time frame. 

 

That's not to say that the Trust can't have more than 3 objectives, of course they can. They just need to be managed effectively to not overwhelm the club. As progress is made, credibility and trust will strengthen between the two parties which will in turn lead to greater receptiveness to change. 

 

For instance, points 1 and 2 on the latest statement should have come before the action points outlined on the original statement post survey results. I'd also argue point 4 on the latest statement is a little premature given points 1 and 2. Asking the club to provide a comprehensive update on the changes made post survey when there are further calls for fan consultation and the deadline set for the update is less than 6 weeks after meeting with the club seems unrealistic. We know the club aren't particularly well organised at the best of times so I'm not really sure what is expected. Surely the best approach should have been to call for consultation with the club's fans groups first, gathered their consensus, and then issued the expected action points. 

 

I'm not trying to defend the club here, far from it, just trying to encourage a little more thought in terms of project managing this to enable the Trust to achieve it's objectives. 

Just to be really clear on the sequence of events here:

• We met with the club and shared the results as well as the 5 calls to action from the survey results
• The club did not commit to any action in the meeting but expressed their wish that the survey results had been channelled through the Fan Engagement Framework (FEF)
• Part of the reason why the club wished for the results to be channelled via the FEF was to check if there was different fan sentiment coming through in that framework vs the survey
• The club released a public statement to the Leicester Mercury acknowledging the results but wanting to channel dialogue about the survey through the FEF

The Trust then has a decision: are we happy for the survey results to only be addressed via the FEF or do we believe that the club should be engaging in dialogue outside of that?

 

Our view is that the FEF should be a supplement to direct dialogue with fans and supporter groups. But if the club would also like to bring the survey results into the FEF then we are happy to support those discussions and help a productive dialogue via the FEF sessions.

 

How can we do that? And how can we make sure there is no delay to action on these results given there are many areas where the club is under-performing and these need urgent attention?

 

1) The club can run a Your 90 Minutes session online (before the end of August) - all fans will have the opportunity to hear the results and share thoughts on them with the club. Organising one of these sessions simply requires an online platform and staffing from the club in the same way they do with the multiple sessions run throughout the season. The club get the opportunity to hear supporter feedback on this survey first-hand.

 

2) The FAB is not due to meet again until September - the only thing preventing a meeting in August is FAB rep availability but they should want to discuss these results ASAP in order to make their recommendations to the club. Our FAB representative felt that an emergency meeting in August should be feasible.

 

3) The Sanctions Committee will re-convene from the start of the season - adding a fan representative into the existing structure should not be a major undertaking and there is a natural starting point for this with the new season to ensure no bans are handed out at any point during this upcoming season without supporter representation on the committee. This is not a new request and is something the Trust had already pushed the club to implement so it doesn't come as any surprise.

 

4) An update by end of August simply ensures the club can communicate what they have done in the early stages of reaction to this survey - we don't anticipate all 5 calls to action to be fully completed and implemented, but the club can at least provide an update on progress to show they act on supporter feedback (something that came through in the survey as an area of scepticism from supporters surveyed)

 

So the 5 original calls to action remain, they are taken from the results of the survey and trends within. They will not change.

 

Our latest statement, and asks of the club, simply provide guidance on the steps we'd like to see to start making progress on the 5 calls to action as a result of the club's desire to bring the survey results into the FEF and hold the club to account to do something with these results sooner rather than later. Had the club intended to start making changes off the back of the survey then there would not be any additional steps required, however they wanted to bring the results into the FEF so there are new steps to be taken before we can ask the club what they're doing off the back of the survey results.

 

The 5 calls to action are the WHAT we would like the club to do. The requested actions in our latest statement is the HOW we would like the club to start getting things moving (via the FEF given that is their wish).

 

[Vlad the Fox]

So have I got this right, basically the club wants to see if a handful of hand picked supporters from a fan representative committee agree with a survey of over 3200 from a cross section of our supporters? 
 

I can see it now, the trust rep sat shunned at the end of the table with weak tea and boring biscuits while the others are falling over themselves to say not us, we don’t agree, while stuffing themselves with shortbread and hobnobs. From which the club will draw the conclusion that all is well. 
 

 

[grobyfox1990]

Foxes trust sent out a survey to members on what work in the community members would like them to support, I completed it. Good luck with it! 

[Foxes_Trust]

58 minutes ago, grobyfox1990 said:

Foxes trust sent out a survey to members on what work in the community members would like them to support, I completed it. Good luck with it! 

Thanks, we hope the majority of members will take the survey (only one question, so in theory quick to complete) so we can back the cause our membership overall has closest to their combined hearts.

 

One question, but a difficult choice, so many worthy causes