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maddog

Pasta Hut

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Posted

What do you think of Pizza Hut changing it's name to Pasta hut?

A clever move in my view.

With the credit crunch, obviously less people will be going pizza hut, so changing it's name now in the current economic climate has given it lots of publicity which could ultimately get a few more people in the door.

Also pizzas are seen as unhealthy food, pasta is seen as healthy so image consious people mainly women who are desperate to be thin, who never used to go pizza hut, may go because it's called pasta hut.

Good idea?

Posted
What do you think of Pizza Hut changing it's name to Pasta hut?

A clever move in my view.

With the credit crunch, obviously less people will be going pizza hut, so changing it's name now in the current economic climate has given it lots of publicity which could ultimately get a few more people in the door.

Also pizzas are seen as unhealthy food, pasta is seen as healthy so image consious people mainly women who are desperate to be thin, who never used to go pizza hut, may go because it's called pasta hut.

Good idea?

Seen this in the Metro it said they did it because of the new menu it has more pasta dishes than pizza.

Posted

I HATE pizza - so i'm all for the name change.

It's not gonna make me go there any more, but atleast i'm not constantly reminded of pizza when I go past it now.

For all of Maddogs reasoning, it's a good idea. A bit of extra limelight is never a bad thing. A saturation strategy. ;) Get your business termonology out.

Posted
Pizza is the best food near and around bins!!!
Posted
Why the fuck would you go to Pizza Hut for pasta anyway?

People have been doing crazy shit like that for a long time.

I think it all started when some young chaps went to the pub not to get beer, but to get sick. :ph34r:

Posted
I think I've been in one once in the last 20 years. I doubt this will make me go more often, but it generates a bit of interest in a company that seems a bit tired and pasta its best???
Posted

Erm... they're NOT changing their name. It's just a promotional thing to highlight the fact that Pizza Hut now does pasta.

Izzit or Innit?

On Radio 5 this afternoon a woman who worked for them in the US confirmed it is just a marketing stunt.

UK newspapers can be VERY gullible (as can FT posters :whistle: )

Posted

Erm... they're NOT changing their name. It's just a promotional thing to highlight the fact that Pizza Hut now does pasta.

Izzit or Innit?

On Radio 5 this afternoon a woman who worked for them in the US confirmed it is just a marketing stunt.

UK newspapers can be VERY gullible (as can FT posters :whistle: )

boooo

Posted
Also pizzas are seen as unhealthy food, pasta is seen as healthy so image consious people mainly women who are desperate to be thin, who never used to go pizza hut, may go because it's called pasta hut.

>_<

The type of woman you are referring to does not touch a simple carb.

Pizza Hut have been doing pasta dishes for ages, but the last time I had one, it was greasy stodge. :sick:

Posted

I went to Pizza Hut on Saturday. I tried to use a 50% off voucher when I paid only to find you couldn't use it with a meal deal so I had to pay full whack <_< .

Posted
I went to Pizza Hut on Saturday. I tried to use a 50% off voucher when I paid only to find you couldn't use it with a meal deal so I had to pay full whack <_< .

Read the smallprint :P

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