Priced out

[Dylan]

Ticket prices are way too high. If I wanted to go to a platinum game this season, it would cost me £18, which is way too much for me seeing as i'm only 15 and don't have a job. These prices are shocking- its only Championship football.

[markbsac]

it cost me £43.00 1 adult plus 1 under 18 £27 plus £16. i am due to be made redundant in the not too distant future so i will only go to selective games, the price tickets i bought were called a family ticket...but at £43.00 i still find this expensive when i think the most i paid last season was £33.00 for the 2 tickets.

drop prices sell more fill ground....simple !!!!

[Houdini Logic]

I'm not sure whether everyone one here is being thick or just doesn't understand business.

As a business the club wants as much money as they possibly can get up front - start of the year. To encourage people to give up their money up front they will make the matchday prices noticably higher and the worse option.

The benefits of having this money up front means that it can be invested throughout the year and my guess is that the club probably make more money from doing this than they do from the individual ticket sales throughout the year.

Having this money up front also means that if they want to play around with debt (personal/club/whatever) they are working on the basis of guaranteed revenue and not forecasted, which gives you many more options when it comes to the banks. It also means that your club value will be higher, which in this time of shareholders and buy outs is probably one of the most important things to the chairman

[Dylan]

Here's some calculations.

14000 season tickets sold, so we have around 15000 tickets to sell.

There was at attendance of about 21500 on Saturday. So around 7500 tickets sold. If we say that each group had 1adult, and 2under 18's (£18each), each group would've came to £68 (on calculations that adult ticket= £32 - about the middle between the range). This means that the average ticket price is around £22.66. If you multiply this by the tickets sold- 7500- = around £170k.

If ticket prices for PLATINUM GAMES were a little more reasonable, let's say £23 for an average adult ticket, and about £10 for an u18 ticket, the average ticket price for a group would be £14.33.

If ticket prices were about these prices, i'm sure we would sell much more tickets. To make the approximate £170k, we would need to sell around 12000 tickets which mean a crowd of 26000, and we would probably sell more tickets, meaning the club would probably make more.

I know these are just rough estimates of the ratio of Adults:Under18's that buy tickets, and may be way off, but i'm sure we would make more, and sell more tickets if prices were more reasonable. I think Gold fixtures are a tad too expensive too, but i've only shown the Platinum games, cause they're outrageous.

[clare]

It's even harder to go to games when you live 110 miles away. It's expensive enough if you're from Leicester, but having to pay for train fares/petrol etc on top of match tickets can be a real killer. My tactic is to try and go to a few away games a year and then one or two home games when I'm visiting Leicester. I find it hard enough to pay for tickets as a single woman, no kids, average income, so it must unimaginably tough for people with kids.

[Corky]

I can't understand why clubs like Leicester would rather see a 1/3 of the stadium empty than reduce prices and fill it. They would probably make more money if they lowered the prices.

Its weird to think I stopped going in the mid 90's for these reasons but thosedays seem cheap compared to now.

TBH the only reason I would go would to join with the fosse boys at least it looks fun.

I agree with what you are saying but would we fill the ground at lower ticket prices on a regular basis, to make up for the cut in prices? Personally I don't think so. Even when we were doing well last season towards the end only the Middlesbrough game fetched something close to a full house after the Forest game.

It's a difficult situation. I can see both sides- the fans see it as too high, which it is, while the club are worried that lowering the prices might not see a rapid increase in sales, thus losing more money in the process.

I'm sure something will happen if the attendances stay lowered than expected (the next two home matches won't be big crowds imo), so we may see a change for the Qpr match.

[fleckneymike]

Here's some calculations.

14000 season tickets sold, so we have around 15000 tickets to sell.

There was at attendance of about 21500 on Saturday. So around 7500 tickets sold. If we say that each group had 1adult, and 2under 18's (£18each), each group would've came to £68 (on calculations that adult ticket= £32 - about the middle between the range). This means that the average ticket price is around £22.66. If you multiply this by the tickets sold- 7500- = around £170k.

If ticket prices for PLATINUM GAMES were a little more reasonable, let's say £23 for an average adult ticket, and about £10 for an u18 ticket, the average ticket price for a group would be £14.33.

If ticket prices were about these prices, i'm sure we would sell much more tickets. To make the approximate £170k, we would need to sell around 12000 tickets which mean a crowd of 26000, and we would probably sell more tickets, meaning the club would probably make more.

I know these are just rough estimates of the ratio of Adults:Under18's that buy tickets, and may be way off, but i'm sure we would make more, and sell more tickets if prices were more reasonable. I think Gold fixtures are a tad too expensive too, but i've only shown the Platinum games, cause they're outrageous.

Dylan.

We don't get crowds of 26k very often. Selling 12000 as opposed to 75000 is not easy and isn't simply a case of lowering prices. As it stands 75000 are willing to pay higher prices, is it worth trying to attract 5500 extra people who aren't to make exactly the same amount of money?

[Leicester_Loyal]

The QPR match will be greatly anticipated though, so can't see them dropping prices for that.

[Alexikokopops]

Here's some calculations.

14000 season tickets sold, so we have around 15000 tickets to sell.

There was at attendance of about 21500 on Saturday. So around 7500 tickets sold. If we say that each group had 1adult, and 2under 18's (£18each), each group would've came to £68 (on calculations that adult ticket= £32 - about the middle between the range). This means that the average ticket price is around £22.66. If you multiply this by the tickets sold- 7500- = around £170k.

If ticket prices for PLATINUM GAMES were a little more reasonable, let's say £23 for an average adult ticket, and about £10 for an u18 ticket, the average ticket price for a group would be £14.33.

If ticket prices were about these prices, i'm sure we would sell much more tickets. To make the approximate £170k, we would need to sell around 12000 tickets which mean a crowd of 26000, and we would probably sell more tickets, meaning the club would probably make more.

I know these are just rough estimates of the ratio of Adults:Under18's that buy tickets, and may be way off, but i'm sure we would make more, and sell more tickets if prices were more reasonable. I think Gold fixtures are a tad too expensive too, but i've only shown the Platinum games, cause they're outrageous.

Dylan.

We don't get crowds of 26k very often. Selling 12000 as opposed to 75000 is not easy and isn't simply a case of lowering prices. As it stands 75000 are willing to pay higher prices, is it worth trying to attract 5500 extra people who aren't to make exactly the same amount of money?

Plus it doesn't take into account the extra policing and staff costs that will inevitably come with it.

[Unit]

No they wouldn't.

21,000 there Saturday. 14,000 season tickets approx so 7,000 tickets sold at roughly £30 = £210,000. If they dropped the pice by £5 they'd need to shift an extra 1,4000 tickets just to make the same money, by £10 and its 3,500 extra sales needed to break even.

I agree it's very expensive following Leicester but the club would rather have 21,000 paying £30 rather than risk cutting prices.

But then you have to take into account the amount of extra revenue gained by having a stronger fanbase, more season tickets could be sold for coming seasons, more shirt sales, catering (not sure how much the club make out of that?). By having an extra 5,000 fans surely over time that will grow as they introduce friends/family to the club aswell.

[Arkie Bennett]

I've been fortunate enough to be able to just afford a season ticket for this season and the last two. I love being able to go to every home match. Away matches are outside my reach, financially. I've already decided not to have a season ticket next year. My first sporting love is returning to the city next year and I'll be there on Saturday nights. Nothing like as expensive, but just as entertaining (to me, anyway - I know it's not everyone's cup of tea), I can stand, have a drink while watching the action, and I'll be able to afford to go to away matches. The point is; if an alternative comes along, some fans will choose to stop going to the Walkers regularly. Once they are out of the habit, it's difficult to entice people back, especially if cost is a major consideration.

[dandannieldanok]

After being made redundant last year I was forced to take a lesser paid job. to take myself and both my teenage kids to the boro match I was quoted £28 for me and £18 per kid, £64 in total, plus the program and 3 drinks brings it to around £75. After going to watch lcfc at both the walkers and filbert st. I finally had to draw a line and say NO. With only 21,000 turning up leaving approx 10,000 empty seats, surely it would be wiser to lower prices and fill the stadium rather than having it only 3/4's full for most matches. I believe the dearest season ticket for premier club Wigan is only £325. Any views?

Fair play to you, the prices are ridiculous. I won't be going quite as often as previous seasons simply because of the ticket prices. Seems plenty were put off on saturday, the attendance wasn't particularly good.

[Carter The Boss]

Great post.

Generally ticket prices across the board are high, and I doubt there are many football fans in this country who don't struggle to pay for tickets, especially when you've got kids as well.

We could do with looking at how the price in Europe. My mate lives in Zaragoza and his season ticket for La Liga is 180 euros. They average about 30,000 a game.

If we got 21,000 in on a Saturday the club would get in £630,000 if the tickets were £30. To make the same amount of money and have a full ground tickets would have to be about £20. I'd take the (nearly) full house every week and the same money through the gates personally... at least that would help with the atmosphere a bit.

I live in London, come up to games on my own, so all in it costs me about £65 to go to an average game, and that prices me out.

[fatmando]

The clubs not doing the 'family membership' this season ethier which suited me perfect.

Luckily, once a month, whether it's home or away is my financial limit for getting to games. Even that costs me £225 ish a year for me just in tickets. I'm forced to sit in the family stand however to save a few quid on my little boys ticket and with travel costs and the food and drink costs (lets face it pack ups are s**t) it costs me loads. If I was to take a wage cut this 'luxury' of watching my home town club would be the first thing to go or at least be cut down even more!

Glad I opted for Leeds away rather than Boro this month as no matter what the result I ve only spent £15 on ticket and there is nothing worse than paying all that money and watching a 0-0.

More and more I find myself down my local non-league club on a Saturday. £8 for me and boy and a programme. Makes me wish my beloved Leicester were not such a big club sometimes.

[Fosse Boy]

The clubs not doing the 'family membership' this season ethier which suited me perfect.

Luckily, once a month, whether it's home or away is my financial limit for getting to games. Even that costs me £225 ish a year for me just in tickets. I'm forced to sit in the family stand however to save a few quid on my little boys ticket and with travel costs and the food and drink costs (lets face it pack ups are s**t) it costs me loads. If I was to take a wage cut this 'luxury' of watching my home town club would be the first thing to go or at least be cut down even more!

Glad I opted for Leeds away rather than Boro this month as no matter what the result I ve only spent £15 on ticket and there is nothing worse than paying all that money and watching a 0-0.

More and more I find myself down my local non-league club on a Saturday. £8 for me and boy and a programme. Makes me wish my beloved Leicester were not such a big club sometimes.

Are King's Lynn back in business nowadays then or do you go somewhere else (just guessing from your username)?

[LCFC-ARAB]

The clubs not doing the 'family membership' this season ethier which suited me perfect.

Luckily, once a month, whether it's home or away is my financial limit for getting to games. Even that costs me £225 ish a year for me just in tickets. I'm forced to sit in the family stand however to save a few quid on my little boys ticket and with travel costs and the food and drink costs (lets face it pack ups are s**t) it costs me loads. If I was to take a wage cut this 'luxury' of watching my home town club would be the first thing to go or at least be cut down even more!

Glad I opted for Leeds away rather than Boro this month as no matter what the result I ve only spent £15 on ticket and there is nothing worse than paying all that money and watching a 0-0.

More and more I find myself down my local non-league club on a Saturday. £8 for me and boy and a programme. Makes me wish my beloved Leicester were not such a big club sometimes.

More and more people are going to start doing that if things carry on the same

[purpleronnie]

No they wouldn't.

21,000 there Saturday. 14,000 season tickets approx so 7,000 tickets sold at roughly £30 = £210,000. If they dropped the pice by £5 they'd need to shift an extra 1,4000 tickets just to make the same money, by £10 and its 3,500 extra sales needed to break even.

I agree it's very expensive following Leicester but the club would rather have 21,000 paying £30 rather than risk cutting prices.

eh?

So why couldnt they drop the prices? £10 less and they would only need to shift 3,500 more? I reckon they could shift that many at least.

[fatmando]

Are King's Lynn back in business nowadays then or do you go somewhere else (just guessing from your username)?

Yes mate they are, well, 'Kings Lynn FC' are dead, wound up. Kings Lynn Town FC are now in business, same ground and fans but a few leagues lower than the old club.

[dandannieldanok]

eh?

So why couldnt they drop the prices? £10 less and they would only need to shift 3,500 more? I reckon they could shift that many at least.

Agreed, we have a big fanbase and they'll turn up if prices are lowered. It's pretty simple, the majority of people who are undecided whether to go to the game will eventually make their decision based on ticket price.

[samjohnson]

I feel like a right posh **** reading this thread... I've been able to afford a season ticket for many years now... With quite a few away games inbetween...

Not that i'm bragging or anything... I genuinley feel for those who cannot afford to see their favourite team... Its an injustice in this world of greed and money - Lets hope the Thai's decide to lower the prices for those fans who want to go and increase atmosphere and get our club back where it belongs.

[Neil_LCFC]

I decided not to go saturday purely on principle of the ludicrous pricing. Cheapest ticket £30 on the gate to watch Middlesborough in what is effectively division 2 is crazy.If fans keep going whatever they charge then the constant rises will never end. I would be interested to see a breakdown of matchday (not season ticket) prices of clubs from the top 2 divisions to see how we compare. I will pick & choose my games more in the future I feel £20 is plenty for this division £25 at very most.

[Suffolk_fox]

With Leicester City, as with any other club, one can say matchday ticket prices don't only pay for the players' wages (which I assume are in the midfield to upper level of the Championship, but someone else might want to shed more light on this issue), it is also used to cover parts of the running costs of the venue - electricity, gas, pitch maintenance. After all, we're still in debt thanks to the building costs of the Walkers Stadium.

So, blaming it on "expensive" or "greedy" players isn't calling the evil by its root.

To quote a UEFA report from February this year into European clubs:

"(European) clubs spent an average of 61 percent of their income on wages, although this rose to more than 70 percent at 198 clubs and, at 57 of those, it was over 100 percent.

The report said that English clubs were the biggest culprits where debt was concerned."

That's a fooking load of money!! Clubs are giving in to the demands of players and their agents in a clamour to get the talent they need to compete. It's a question of supply and demand, where the supply of top form athletic players able to compete at the highest level is very small, but the demand is extremely high.

I would much prefer if the Premier League was not the world's best - as the Bundesliga does not always attract the best players in the best form of their life - at least they produce a successful international side, and are much cheaper to support. The Premiership has sent a financial shockwave down the leagues, and clubs are forced to recruit players beyond their means.

Football, for me, is starting to feel like a selfish, needy partner - one that I'm rapidly falling out of love with.

Sadly, so am I.

[LCFC-ARAB]

To quote a UEFA report from February this year into European clubs:

"(European) clubs spent an average of 61 percent of their income on wages, although this rose to more than 70 percent at 198 clubs and, at 57 of those, it was over 100 percent.

The report said that English clubs were the biggest culprits where debt was concerned."

That's a fooking load of money!! Clubs are giving in to the demands of players and their agents in a clamour to get the talent they need to compete. It's a question of supply and demand, where the supply of top form athletic players able to compete at the highest level is very small, but the demand is extremely high.

I would much prefer if the Premier League was not the world's best - as the Bundesliga does not always attract the best players in the best form of their life - at least they produce a successful international side, and are much cheaper to support. The Premiership has sent a financial shockwave down the leagues, and clubs are forced to recruit players beyond their means.

Sadly, so am I.

Who knocked Man United out of the Champions league?!? Bayern Munich!

Best league in the world!!

Best country in the world!!

i wish i was german

[iancognito]

I made ten games last season but there's no way I'll get to even half that this season without a drop in ticket prices. I couldn't believe there was only 21K for an opening game but if there's a lot of casuals and pick-your-gamers being put off on the opening day, the likes of Donny, Scunny, Watford et al will be dropping well down into the teens.

Can't see Top & his dad Oddjob being interested in making LESS money out of the paying public though.

[MC Prussian]

To quote a UEFA report from February this year into European clubs:

"(European) clubs spent an average of 61 percent of their income on wages, although this rose to more than 70 percent at 198 clubs and, at 57 of those, it was over 100 percent.

The report said that English clubs were the biggest culprits where debt was concerned."

That's a fooking load of money!! Clubs are giving in to the demands of players and their agents in a clamour to get the talent they need to compete. It's a question of supply and demand, where the supply of top form athletic players able to compete at the highest level is very small, but the demand is extremely high.

I would much prefer if the Premier League was not the world's best - as the Bundesliga does not always attract the best players in the best form of their life - at least they produce a successful international side, and are much cheaper to support. The Premiership has sent a financial shockwave down the leagues, and clubs are forced to recruit players beyond their means.

Sadly, so am I.

You realize that my comment was in connection with the situation at LCFC, and not English football in general?

Who knocked Man United out of the Champions league?!? Bayern Munich!

Best league in the world!!

Best country in the world!!

i wish i was german

It's nice to be German. Sometimes. :mrgreen: