Fox in the North Posted 31 May 2012 Posted 31 May 2012 http://www.bbc.co.uk/sport/0/football/18283519 League Cup to be rebranded Capital One Cup in new deal The League Cup will be known as the Capital One Cup from next season after the Football League agreed a new four-year sponsorship deal. The competition had been sponsored by brewers Molson Coors since 1998, and branded as the Carling Cup since 2003. Football League chief commercial officer Richard Heaselgrave said: "This is terrific news for clubs and a great way to conclude the season." The first draw for the Capital One Cup will be held on Thursday, 14 June. The first-round ties will be held in the week beginning 13 August and will start the domestic season this year, with the league programme following over the weekend of 18 August. All Championship clubs - bar Blackburn and Bolton - will be in the first-round draw alongside clubs from League One and League Two. Thirteen Premier League clubs join Blackburn and Bolton in round two, to be played at the end of August, while seven top-flight sides involved in European football join the competition in round three. The 2011-12 Carling Cup was won by Kenny Dalglish's Liverpool . Heaselgrave added: "The Capital One Cup is in great shape having been re-invigorated in recent seasons by a number of memorable finals, some thrilling midweek cup football and a first glimpse of the stars of the future." The first final of the Capital One Cup will take place at Wembley on Sunday, 24 February 2013. Hmmmmm doesn't have a ring to it x)
21st Century Fox Posted 31 May 2012 Posted 31 May 2012 The Capital One Cup and The F.A. Cup with Budweiser... I can barely contain my excitement until those deals end so we can finally get The Tampax Trophy.
Dan Posted 1 June 2012 Posted 1 June 2012 lol You know when a team wins it, are they gonna be the Capital One Cup Kings? AKA.. the COCK?
Dan Posted 1 June 2012 Posted 1 June 2012 Football League chief commercial officer Richard Heaselgrave said: "This is terrific news for clubs and a great way to conclude the season." Sums up big time where football is going wrong.
ozleicester Posted 1 June 2012 Posted 1 June 2012 I accept that sponsorship is a neccessity in todays football world, but why cant the name contain is origins... so just make it the "Capital One League Cup". Surely that would work better for the sponsor and the game?
RowlattsFox Posted 1 June 2012 Posted 1 June 2012 Would have been better if they played the first round on a weekend considering the league hasn't started yet.
Nick Posted 1 June 2012 Posted 1 June 2012 It's quite appropriate that the sponsor of the cup is synonymous with debt and financial misery. Represents the modern game quite nicely.
Jaspa Posted 1 June 2012 Posted 1 June 2012 Seems a poisoned chalice to me Maybe that'll change with new sponsorship Would've loved it if that other old Credit Company 'Egg' did it instead
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