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Kyle_Le_Don

Sainsburys WW1 Football Advert

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Posted

I don't know about you, but if I was lying in the stinking mud of the Somme, my guts spilling out on to the ground, knowing that I would never see my home or loved ones again, I reckon that if I knew that in nearly a century's time that the events in which I was playing but a small and tragic part would be used to help a shop sell groceries and household goods, well, then I'd take great comfort from that

 

i'd probably be more concerned with the fact i was going to die very soon rather than what might be used in a sainsbury's advert in 100 years. 

Posted

I think you'll find it actually happened ! they played a game of football in "no mans land" on xmas day , then they returned to the trenches to kill each other the next day . most wars are fought by governments or tyrants , not the common people . its an advert to show us this , they were just normal men MADE to fight an unfightable war . sad really that few cant recognise a good meaning advert for once . lest we forget .

Dam right, think the British retrieved and buried about 60 of our dead soldiers as well, unofficial cesefire, and both sets exchanged fags, then 24hr later they were killing each other! Touching

Posted

our u12's have gone to represent lcfc in reflection of this incident . all the prem teams u12's have gone .as much as the idiots will comment on it being an advert firstly , deep down advert or not,  its quite an emotional story and an excellent reminder of a ww1 xmas one year . lest we forget .

Posted

our u12's have gone to represent lcfc in reflection of this incident . all the prem teams u12's have gone .as much as the idiots will comment on it being an advert firstly , deep down advert or not,  its quite an emotional story and an excellent reminder of a ww1 xmas one year . lest we forget .

 

No one is saying it's not. But selling your brand off it is ****ing hideous regardless of the sentiment.

Posted

you don't know its a Sainsbury advert until it tells you at the end . its not in your face advertising , its in conjunction with the british legion . they approved it . do you want to slag them off as well ? Sainsbury really and truly promoted the poppy this year , and not for their profit . i love the advert , lest we forget .

Posted

you don't know its a Sainsbury advert until it tells you at the end . its not in your face advertising , its in conjunction with the british legion . they approved it . do you want to slag them off as well ? Sainsbury really and truly promoted the poppy this year , and not for their profit . i love the advert , lest we forget .

 

They've joined in the Xmas advertising event circus, everyone is talking about it in the media, online, and in the workplace etc. Sainsbury's are going to plenty of money off the back of this. Don't pretend it's all altruistic and in remembrance, cos that's horseshit. Subtle or not, the campaign does what it was meant to, and that is improve Sainsbury's brand and get a stronger percentage in the supermarket spend this Christmas and beyond.

Posted

I saw it and looked at is an insult. Basically creatng an advert that will pull at your heartstrings and then say Sainsburys after it.

The further issue is that those that created it, knows it would cause contreversy and so create an added impact.

So as an advert for Sainsburys, it will work either way, good job done.

For me though, I prefer the Aldi ones, which clearly advertise their products and show they offer similar products at greatly reduced prices versus Sainsburys

Posted

I think you'll find it actually happened ! they played a game of football in "no mans land" on xmas day , then they returned to the trenches to kill each other the next day . most wars are fought by governments or tyrants , not the common people . its an advert to show us this , they were just normal men MADE to fight an unfightable war . sad really that few cant recognise a good meaning advert for once . lest we forget .

 

Really? I thought it was to flog food and booze.  :dunno:

Posted

If they can create an advert that can enhance the emotions of the viewer then fair play to them. At the end of the day, everything that we pay for is ultimately for a positive emotional response.

Posted

There's no facts to say a football match actually happened, even when you think about it do you think there would be a big enough area to play what with the constant bombardment of shells?

Here's a very good vid about it

Myths - WW1 Uncut - BBC:

Posted

Its not really true reflection if it was really intended to evoke emotions. Its far to clinical with clean faces,  uniforms and a lack of dead bodies.

 

I don't think it would stand alone as reflection of the realities of this 'royal family dispute' which makes me think it's an advert first and foremost. 

 

But I guess if the British Legion are happy with it and it raises money which I guess is their first priority then it's hard to condemn it.

Posted

Its not really true reflection if it was really intended to evoke emotions. Its far to clinical with clean faces,  uniforms and a lack of dead bodies.

 

I don't think it would stand alone as reflection of the realities of this 'royal family dispute' which makes me think it's an advert first and foremost. 

 

But I guess if the British Legion are happy with it and it raises money which I guess is their first priority then it's hard to condemn it.

our u12's are in Belgium promoting this game that DID happen .they are in belguim now til sunday . they represent the brand Leicester City (king power). Leicester City are happy with it and it raises money which I guess is their first priority then it's hard to condemn it .

Posted

our u12's are in Belgium promoting this game that DID happen .they are in belguim now til sunday . they represent the brand Leicester City (king power). Leicester City are happy with it and it raises money which I guess is their first priority then it's hard to condemn it .

:dunno:

Posted

i'd probably be more concerned with the fact i was going to die very soon rather than what might be used in a sainsbury's advert in 100 years.

There you go, thinking of yourself when you should really be thinking about the concerns of future shareholders of a supermarket. Are you a communist? Sounds like a lack of moral fibre at the very least. I'll have you shot

Posted

It's been a divisive one, this, hasn't it?

 

I must admit I'm a little surprised at how many people seem entirely relaxed about the whole thing.  Maybe it's a sign of how we just accept that everything can be commodified without batting an eyelid.

I'm not sure that everyone would get away with it, though.  If the film had been commissioned by Anusol, with a proportion of the profits from sales of their excellent (and I should know) haemorrhoid cream going to the British Legion, or the chocolate was available exclusively through, I dunno, Spearmint Rhino, would folk be OK with that?  

Posted

I'm in two minds. On the one hand it's not a bad message to put across, it's respectfully done, for a good cause and without Sainsburys backing it was never getting near the TV so maybe they're entitled to flash their logo up on the screen for half a second.

On the other hand they are trying to make money out of a war story, and maybe some things are just better left alone.

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