New Sponsor BC.GAME

[Guest Bilo]

1 hour ago, Miquel The Work Geordie said:

 

Stating the obvious but maybe any from this handful of large local companies...simply don't want to do it?

There were quite persistent rumours that Walkers/Pepsico were in the running.

[Heskey2011]

2 hours ago, Gamble92 said:

Honestly take away the work of Nigel Pearson, Shakespeare and Walsh and the ripples effect from their work that come after - these owners have been no better than all the absolute shit you see at the likes of Blackburn, Derby, Coventry etc. 

You are an ostrich 

[goose2010]

1 minute ago, Bilo said:

There were quite persistent rumours that Walkers/Pepsico were in the running.

were 100% in the running but when it went to tender they lost out. I don't know how much by but what i was told it wasn't by a lot. 

 

Imagine one of the worlds biggest companies offering you a decent deal and you turn it down for a front of one of the dodgiest betting companies about 

[Guest Bilo]

1 minute ago, goose2010 said:

were 100% in the running but when it went to tender they lost out. I don't know how much by but what i was told it wasn't by a lot. 

 

Imagine one of the worlds biggest companies offering you a decent deal and you turn it down for a front of one of the dodgiest betting companies about 

Again, it's incredibly short-sighted.

 

Having Walkers on the shirt taps into nostalgia and shows a connection between club and community. 

 

The logo can go on every single shirt regardless of age and gender and probably sells like hot cakes. 

 

All spanked away for a hypothetical few extra quid. 

[dmayne7]

50 minutes ago, Bilo said:

Again, it's incredibly short-sighted.

 

Having Walkers on the shirt taps into nostalgia and shows a connection between club and community. 

 

The logo can go on every single shirt regardless of age and gender and probably sells like hot cakes. 

 

All spanked away for a hypothetical few extra quid. 

Even putting that aside, with it being such a big brand, there's loads of long term potential for the sum to increase. On top of that, as strange as it sounds with them sponsoring us and not the other way around, it would also massively increase our exposure if it was a holistic/cohesive sponsorship.

 

Unless we're talking several million difference, it's so stupid.

Edited 20 November 2024 by dmayne7

[foxfanazer]

4 minutes ago, Bilo said:

Again, it's incredibly short-sighted.

 

Having Walkers on the shirt taps into nostalgia and shows a connection between club and community. 

 

The logo can go on every single shirt regardless of age and gender and probably sells like hot cakes. 

 

All spanked away for a hypothetical few extra quid. 

This is us in a nutshell though isn't it? Nothing seems to be leading to a long term vision or plan for the club

[Stadt]

 

What did we learn Sue?

I don't know 

I don't ****ing know either 

I guessed we learned not to do it again 

I'm ****ed if I know what we did 

Yes it's uh, ... hard to say

[Miquel The Work Geordie]

31 minutes ago, Bilo said:

There were quite persistent rumours that Walkers/Pepsico were in the running.

rumours ≠ fact

[CosbehFox]

1 hour ago, Wymsey said:

Some these days would complain that it promotes unhealthy eating consumption etc, though.

Cheers Wymsey, got to explain to my two year old why she can’t have any crisps with her lunch 

[CosbehFox]

Just now, CosbehFox said:

Cheers Wymsey, got to explain to my two year old why she can’t have any crisps with her lunch 

She wants on the heating on now and all 

[Lcfcwigstonblue]

Someone has posted a screenshot of what they received from BC game on Facebook as they had registered an account.

it states ‘We are ceasing our UK Operations’

So not clear if it impacts us yet or not.

[Free Falling Foxes]

I understand this will be on the players shirts on Saturday. On the back of the shirt will be details on how to contact LCFC sponsership dep't.

 

[sharpylcfc]

34 minutes ago, Bilo said:

Again, it's incredibly short-sighted.

 

Having Walkers on the shirt taps into nostalgia and shows a connection between club and community. 

 

The logo can go on every single shirt regardless of age and gender and probably sells like hot cakes. 

 

All spanked away for a hypothetical few extra quid. 

Imagine the amount of people that would of brought a shirt on the nostalgia aspect along. I'd definitely of considered it.

[goose2010]

40 minutes ago, Bilo said:

Again, it's incredibly short-sighted.

 

Having Walkers on the shirt taps into nostalgia and shows a connection between club and community. 

 

The logo can go on every single shirt regardless of age and gender and probably sells like hot cakes. 

 

All spanked away for a hypothetical few extra quid. 

exactly, they could have even had 3 different Pepsi brands on there. 

 

Walkers Home 

Starbucks Away 

Gatorade 3rd 

 

or something like that - but nope they chose BC GAME! 

[Guest Bilo]

2 minutes ago, goose2010 said:

exactly, they could have even had 3 different Pepsi brands on there. 

 

Walkers Home 

Starbucks Away 

Gatorade 3rd 

 

or something like that - but nope they chose BC GAME! 

If we'd ever qualified for Europe again (stop laughing,) we could have had Lay's on the shirt for foreign TV audiences. 

[Guest Bilo]

9 minutes ago, sharpylcfc said:

Imagine the amount of people that would of brought a shirt on the nostalgia aspect along. I'd definitely of considered it.

If they'd made a green shirt with yellow pinstripes, the Adidas trefoil, the running fox and the Walker's logo...

 

Could you imagine?

[Ric Flair]

1 hour ago, Lcfcwigstonblue said:

It could be even worse, how much of the sponsorship money have we had?

We don’t know if the 1st years payment has been paid or if it was due at the end of the season.

Could have a massive impact on PSR 

KP could just match the amount and it be classed as fair market value.

[Guest Bilo]

45 minutes ago, dmayne7 said:

Even putting that aside, with it being such a big brand, there's loads of long term potential for the sun to increase. On top of that, as strange as it sounds with them sponsoring us and not the other way around, it would also massively increase our exposure if it was a holistic/cohesive sponsorship.

 

Unless we're talking several million difference, it's so stupid.

And it could have been a long-term deal over several years. PepsiCo's product portfolio is such that even a clamp down on junk food advertising needn't pose a problem given the sheer diversity of their output.

[goose2010]

49 minutes ago, dmayne7 said:

Even putting that aside, with it being such a big brand, there's loads of long term potential for the sum to increase. On top of that, as strange as it sounds with them sponsoring us and not the other way around, it would also massively increase our exposure if it was a holistic/cohesive sponsorship.

 

Unless we're talking several million difference, it's so stupid.

It wasn't it was less than 500k from what we were told. 

 

It certainly looking like we wont have BC Game next year so will be interesting to see if they go back to the ones that were outbid with their tails between their legs

 

 

[Guest Bilo]

48 minutes ago, foxfanazer said:

This is us in a nutshell though isn't it? Nothing seems to be leading to a long term vision or plan for the club

That's exactly it.

 

Even if BC.GAME were a straight and above board betting company offering £10m a year, the most the club's getting out of it is £20m due to the ban on gambling sponsorship from 26-27. And they're not straight and above board, nor do they have the capacity or reliability to offer a bumper deal. After that, goodness only knows what our sponsorship arrangements could be.

 

Signing a £6m a year deal with PepsiCo over 4 years brings more money in over a longer period and, crucially, can be easily renewed in 2028 to offer greater financial stability. This is a world renowned food and drink conglomerate valued in the tens of billions with products known all over the world. Such a tie-up could easily have been beneficial to the club.

[Daggers]

3 minutes ago, Bilo said:

That's exactly it.

 

Even if BC.GAME were a straight and above board betting company offering £10m a year, the most the club's getting out of it is £20m due to the ban on gambling sponsorship from 26-27. And they're not straight and above board, nor do they have the capacity or reliability to offer a bumper deal. After that, goodness only knows what our sponsorship arrangements could be.

 

Signing a £6m a year deal with PepsiCo over 4 years brings more money in over a longer period and, crucially, can be easily renewed in 2028 to offer greater financial stability. This is a world renowned food and drink conglomerate valued in the tens of billions with products known all over the world. Such a tie-up could easily have been beneficial to the club.

https://www.thebureauinvestigates.com/stories/2024-04-18/snack-giant-pepsico-sourced-palm-oil-from-razed-indigenous-land/

 

 

[Guest Bilo]

2 minutes ago, Daggers said:

https://www.thebureauinvestigates.com/stories/2024-04-18/snack-giant-pepsico-sourced-palm-oil-from-razed-indigenous-land/

 

 

In fairness, there will be ethical concerns with pretty much any business rich enough to sponsor a Premier League club. The days of being sponsored by the local jewellers or hardware store are, sadly, long-gone.

 

A combination of hard-nosed pragmatism and avoiding those businesses or industries that could spell PR disaster for your fanbase is about as ethical as you can get. 

[Guest Lako42]

3 minutes ago, Bilo said:

In fairness, there will be ethical concerns with pretty much any business rich enough to sponsor a Premier League club. The days of being sponsored by the local jewellers or hardware store are, sadly, long-gone.

 

A combination of hard-nosed pragmatism and avoiding those businesses or industries that could spell PR disaster for your fanbase is about as ethical as you can get. 

I mean we are owned by Billionaire crooks so we can't really turn anything down. 

[los dedos]

38 minutes ago, sharpylcfc said:

Imagine the amount of people that would of brought a shirt on the nostalgia aspect along. I'd definitely of considered it.

We could have this in Blue with LCFC on the back .👀

[Guest Bilo]

2 minutes ago, Lako42 said:

I mean we are owned by Billionaire crooks so we can't really turn anything down. 

Trying to find a warm and fluffy person with that amount of money is like trying to set the nativity at the City Ground. You're about as likely to find three wise men and a virgin there as you are to find an ethical billionaire.