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Posted

 

 

 

Leicester City Football Club has announced Vitality as its new Official Wellness Partner for the new 2018/19 Premier League season.
 King Power Stadium
- Leicester City announces Vitality as its new Official Wellness Partner 
- The health and life insurer, which rewards its members for healthy lifestyle choices, will sponsor the First Team 
- The new partnership includes use of player imagery, in-stadium branding and a social media presence

The new partnership includes use of player imagery, in-stadium branding and a presence across the Club’s digital and social media platforms.

Vitality members and Leicester City fans will also have access to a number of Club-related benefits, such as official merchandise, match tickets and the chance to experience matchday packages at King Power Stadium.

Vitality
The health and life insurer, which rewards its members for healthy lifestyle choices, will sponsor the First Team.

Leicester City’s Commercial Director, Jonathan Gregory, said: “We are very pleased to welcome Vitality to Leicester City as our Official Wellness Partner. It is exciting to be working with an innovative company that shares our belief in the power of sport to inspire communities to lead a healthy lifestyle. We look forward to developing creative campaigns for our fans in the UK and around the world.”

Commenting on the deal, CEO of Vitality, Neville Koopowitz, said: “We’re delighted to begin this new partnership with Leicester City Football Club, which further extends our commitment to helping people live healthier lives through the power of sport.

We are very pleased to welcome Vitality to Leicester City as our Official Wellness Partner. It is exciting to be working with an innovative company that shares our belief in the power of sport to inspire communities to lead a healthy lifestyle.

Jonathan Gregory Commercial Director
“Vitality as a business is founded on a desire to encourage people to take positive steps to improve their health, and through collaboration with elite sporting institutions such as Leicester City Football Club, we believe we can inspire people from many different backgrounds and levels of fitness to make healthier lifestyle choices.”

The deal further expands the health and life insurer’s support of top-flight English football, as it already has partnerships in place with Arsenal, AFC Bournemouth, Chelsea and Liverpool.

Posted
2 minutes ago, Guybino said:

My mate says hes decent

Vital I heard.

  • Haha 2
Posted

Thank f**k for that.

 

I was sweating at the thought of heading into the season without an OWP (Official Wellness Partner).

 

Does that mean the pies and pints will be replaced with salads and spring water on the concourses?

  • Haha 3
Guest seanfox778
Posted

Are they going to be the sleeve sponsor or will that still be the Thai bank?

Posted

Very positively included Maguire and Schmeichel in the press release, I'm sure to positively assert our positivity to Manchester United and Chelsea that we are positive they will be here next season delivering positive performances.

  • Like 2
Guest Papasmurf
Posted

Some of the people that sit near me are in dire need of the advices of a wellness partner.

Posted

Theres a lot of wrong about the world in that press release.

 

The way an insurance company has tried to brand itself as a 'wellness partner' is ridiculous and insulting to people's intelligence. Wonder what how thier wellness levels are when you put in a legitimate claim...

  • Like 1
Posted
2 hours ago, LCCFox96 said:

Very positively included Maguire and Schmeichel in the press release, I'm sure to positively assert our positivity to Manchester United and Chelsea that we are positive they will be here next season delivering positive performances.

exactly my thoughts... 3 key players for next season in the branding. #notgoinganywhere

Posted
3 minutes ago, whoareyaaa said:

exactly my thoughts... 3 key players for next season in the branding. #notgoinganywhere

Or they could be in the shop window :ph34r:

Posted
3 hours ago, RoboFox said:

Thank f**k for that.

 

I was sweating at the thought of heading into the season without an OWP (Official Wellness Partner).

 

Does that mean the pies and pints will be replaced with salads and spring water on the concourses?

Thought the pints were water anyway (with a spoonful of piss)

Posted
On 26/07/2018 at 12:59, Nalis said:

Theres a lot of wrong about the world in that press release.

 

The way an insurance company has tried to brand itself as a 'wellness partner' is ridiculous and insulting to people's intelligence. Wonder what how thier wellness levels are when you put in a legitimate claim...

Actually they are a pretty good company.

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