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Posted (edited)

You just need to read this forum to know how fickle out our fan-based is.

 

Whilst we are successful, it will be fine, find ourselves in the Championship, and it will be half empty.

Edited by coolhandfox
typo
Posted (edited)
4 hours ago, Black cats fan said:

I'm a Sunderland fan and have been keeping an eye on the development of your stadium 

 

Is your fanbase big enough to sustain 40,000 long term? I ask this because we expanded the Stadium of light to 48,000, which we can fill if we're top 8 but obviously that's not been the case. A lot of our fans wishes it stayed at 42,000 because it means a lot less empty seats.

 

Is there a huge demand for tickets? Would you sell out if you became an average bottom half side in the future for example? 

 

Best of luck for the season

 

I think for us 40k is a good size, one part of me wants us to go bigger, but for the reason you stated the other part says we should go to 40k which is what we doing.

 

With FFP, revenue has to be maximised, and we do have a lot of people who cant go to games due to lack of tickets.

Edited by Chrysalis
Posted
2 hours ago, Finnegan said:

 

The waiting list for season tickets isn't far off twice as long as the number of seats we're expanding by. 

 

I don't think 42 is a danger to be honest. We'll fill it as long as we're in the top flight, whether we're top 6 or not. 

 

Unimaginative travelling fans have been turning up to the KP singing "where were you when you were shit" since halfway through 15/16 with absolutely no sense of irony given when they visited the year before we were rock bottom and the place was still full. 

 

We wouldn't fill it if we get relegated but then nobody does to be honest and I'm not sure letting that dictate your decision making is conducive to growth. 

I know a couple of members who didn't even enter the ballot and just rang up and got season ticks towards the start of the season this year so not sure that's true tbh. 

Posted
2 hours ago, Royston. said:

They'd have to be pretty shit fans to go from Derby to an East Midlands "rival"

 

Not the kind of vocal support the KP needs.

I'm not talking about current Derby fans, I'm talking about a whole city full of kids who no longer have a team to start supporting. Derby basically becomes a catchment extension for everyone else in the Midlands.

Posted
3 hours ago, Costock_Fox said:

I think it’s a bet naive to answer with a blanket ‘yes we will’ when tickets for Burnley were available the day before I believe.

 

For most games we will sell out, the big games easily but for the smaller teams I don’t think we will.

After Saturday, I would probably pay to not watch Burnley, in the future....

Posted
Just now, happy85 said:

it was a great match I thought 

Watching Burnley waste time was time pulling teeth. I would rather spend 90 mins scrapping my nails down a blackboard!

Posted
33 minutes ago, coolhandfox said:

You just need to read this forum to know how fickle out our fan-based is.

 

Whilst we are successful, it will be fine, find ours in the Championship, and it will be half empty.

It wasn't even half empty in League 1. We averaged over 20,000 in our one and only appearance in that league and our fan base has increased substantially since then.

Posted
33 minutes ago, oohaahmustafa said:

I know a couple of members who didn't even enter the ballot and just rang up and got season ticks towards the start of the season this year so not sure that's true tbh. 

What?! As a member waiting and hoping I can upgrade to a season ticket, I'm not very happy to say the least if this is true! 

Posted
3 hours ago, JamesfromlondonLCFC said:

If Derby go under there will be a whole new city of a fans to be grabbed. 

Derby obviously don't consider us their main rivals but if I was a Derby fan there's absolutely no way I would support Leicester if that happened. They would probably have big numbers getting behind a new club further down the pyramid. 

  • Like 1
Posted (edited)
18 minutes ago, Spudulike said:

It wasn't even half empty in League 1. We averaged over 20,000 in our one and only appearance in that league and our fan base has increased substantially since then.

Yes, but I think most of those new fans would soon disappear if we were ever to find ourselves in the Championship or League One again. We should always manage 20-23k attendance minimum. The rest will come and go depending upon success or failure on the pitch.

Edited by SouthStandUpperTier
Posted

The Burnley game wasn’t far off a perfect storm for low attendance.

 

We have 23k STHs, usually 3k away fans, and that leaves the 6k leftover to be filled up with members. So the members are the difference between a sellout and having thousands of empty seats.

 

The average ticket was around £37 on Saturday which isn’t cheap. The other thing is that a lot of member will have forked out £40 for the membership, £70 for the EL games, and £75ish for the Wolves and Man City games. Not including travel and tickets for the community shield. So that’s thousands of people that have spent about £250pp on match tickets in the last 6 weeks. It’s pretty understandable that a lot looked at Burnley and decided this one was worth skipping.

 

Point is that I think selling well over 30k for this game is decent, and if we can do that, we won’t struggle to sell just as many in the championship. Especially if the club gets more generous with tickets for schools and clubs.

Posted
1 hour ago, coolhandfox said:

You just need to read this forum to know how fickle out our fan-based is.

 

Whilst we are successful, it will be fine, find ours in the Championship, and it will be half empty.

When’s it ever been half empty ? For a league cup match maybe but never for a league game. I don’t get why you post things like this when it’s nowhere near facts. Just use google in future. 

Posted
5 hours ago, Black cats fan said:

I'm a Sunderland fan and have been keeping an eye on the development of your stadium 

 

Is your fanbase big enough to sustain 40,000 long term? I ask this because we expanded the Stadium of light to 48,000, which we can fill if we're top 8 but obviously that's not been the case. A lot of our fans wishes it stayed at 42,000 because it means a lot less empty seats.

 

Is there a huge demand for tickets? Would you sell out if you became an average bottom half side in the future for example? 

 

Best of luck for the season

 

We won't sell out every week but we do need to expand.

 

I think we've got 22000 STH's, the vast majority who renew,  3200 to the away team, maybe another 2500-3000 hospitality which leaves around 3000 seats available to members/general sale scattered around the rest of the stadium.

 

Every year family's move out of the family stand, due to age limits, into the rest of the stadium, with a poor choice of seats available. That in turn reduces the number of seats that make it to sale for members

 

If you're not a season ticket holder and want to bring the family along it's not really possible.

  • Like 1
Posted

I agree with someone's earlier point about the obsession with empty seats. If the club know that they're going to get 29,000 for X game at home, it doesn't matter if we have 11k seats empty, because we'd already have 3k seats empty anyway.

 

It's when we get Y team at home and we need the extra 8k. There's 8k more bums on seats, countless more in £ coming through the gate, corporate credit card and kiosks (unless it's Compass still running it....)

 

Make the stadium a place to go for other sports to rent out, make it a premium experience. That 29k might then ratchet up to 31k because people enjoy being in the new surroundings so much it's worth the expense/long journey.

 

I think people need to stop dreaming about lower ticket prices, mind. That's just a pipe dream.

 

Posted
2 hours ago, Ian S said:

Comfortably fill 50k, 60k stadium? Not a chance.

 

 

To be fair I would have said the same of West Ham but they made their season tickets so cheap they do fill it. I do think with the right pricing strategy we could on season tickets a lone. However with the current ticket strategy 40-45 is probably a safe bet. Also West Ham had the advantage of not paying for their ground so they will have more flexibility with ticket prices.

Posted
5 hours ago, Costock_Fox said:

Fair enough, add an extra 8k seats in the mix though and do you think that game sells out?


I see your point, but you’ve got to account for an increased number of season ticket holders

 

In short I think we can sustain a 40k stadium in the Prem, although not every match would sell out 

 

However, I think talk of getting 50K+ on a regular basis is a bit too far 

Posted
6 hours ago, Pliskin said:

But in short the answer is yes, we could probably comfortably fill a 50 or 60k stadium

No way would we get anywhere near that for the vast majority of games. 

  • Like 2
Posted
35 minutes ago, leicesterseddon said:


I see your point, but you’ve got to account for an increased number of season ticket holders

 

In short I think we can sustain a 40k stadium in the Prem, although not every match would sell out 

 

However, I think talk of getting 50K+ on a regular basis is a bit too far 

I think we also need to account for the fact that the last few seasons have been some of the best in our history, if this drops off for whatever reason then the demand does as well.

  • Like 1
Posted (edited)
2 hours ago, Spudulike said:

It wasn't even half empty in League 1. We averaged over 20,000 in our one and only appearance in that league and our fan base has increased substantially since then.

League One the average was 20,254 so 63% capacity in a 32000 seater stadium, add 8000, to make it it 40000, that drops to around 50%.

 

Championship the average was 24,990 when we won the league  77% in a 40000 it would be 62%

 

Depend on how may are along for the PL ride.

 

1 hour ago, TrickyTrev Benjamin said:

When’s it ever been half empty ? For a league cup match maybe but never for a league game. I don’t get why you post things like this when it’s nowhere near facts. Just use google in future. 

I was talking about the future not the past, I meant too write find "ourselves" in the championship and it will be half empty not "ours". It was a typo. 

 

Hence the 'it will be" future tense not "is was" past tense 

 

 

Relax sweetie.......

 

 

keyboard_warrior_5548.jpg

Edited by coolhandfox
Posted
1 hour ago, Footballwipe said:

I agree with someone's earlier point about the obsession with empty seats. If the club know that they're going to get 29,000 for X game at home, it doesn't matter if we have 11k seats empty, because we'd already have 3k seats empty anyway.

 

It's when we get Y team at home and we need the extra 8k. There's 8k more bums on seats, countless more in £ coming through the gate, corporate credit card and kiosks (unless it's Compass still running it....)

 

Make the stadium a place to go for other sports to rent out, make it a premium experience. That 29k might then ratchet up to 31k because people enjoy being in the new surroundings so much it's worth the expense/long journey.

 

I think people need to stop dreaming about lower ticket prices, mind. That's just a pipe dream.

 

Man City get a lot of stick for the empty seats since then their extension but you compare it to say Manchester United. 
 

If you are a father with a 5 year old from Manchester, you have the ability to watch Man City quite easy compared to very few select League Cup matches at Old Trafford 

Posted
2 hours ago, JamesfromlondonLCFC said:

I'm not talking about current Derby fans, I'm talking about a whole city full of kids who no longer have a team to start supporting. Derby basically becomes a catchment extension for everyone else in the Midlands.

I see your point but if they're kids surely theyd need adults to drive them to the games, adults who most likely are Derby fans or at least despise leicester.

Posted

We get 98% ish average attendances with barely any advertisment of tickets. Sale dates are released once and that's it. If you don't go looking and you miss the single post about each game you'll miss it.

 

With more proactive advertisement of tickets we'll shift most if not all of them post expansion, as long as the prices are OK. Our matchday ticketing prices are bad bad.

Posted
6 hours ago, Black cats fan said:

I'm a Sunderland fan and have been keeping an eye on the development of your stadium 

 

Is your fanbase big enough to sustain 40,000 long term? I ask this because we expanded the Stadium of light to 48,000, which we can fill if we're top 8 but obviously that's not been the case. A lot of our fans wishes it stayed at 42,000 because it means a lot less empty seats.

 

Is there a huge demand for tickets? Would you sell out if you became an average bottom half side in the future for example? 

 

Best of luck for the season

 

No really rocket science as you of all people should know. 

Sustainability of success  over a few years abd we will sell out. 

Become rubbish and we won't. 

Simples. 

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